The RONA Foundation is rolling out a new in-store fundraising campaign for its Build from the Heart program, launched last year. From May 1 to 31, 2024, customers who visit a participating RONA store will have the opportunity to make a donation at checkout to support the construction or renovation project of an organization in the province. 

Build from the Heart: mobilizing to help organizations in seven Canadian provinces

Build from the Heart aims to help seven nonprofits across the country—one in each province or region where RONA is established—in carrying out projects to revitalize living environments or make it easier to access housing for Canadian populations in need.

To in-store donations, the Foundation will add funds raised—thanks to the generosity of RONA vendors—during its annual Golf Day on July 15, customer donations made at self-checkouts since October 2023, as well as funds collected in-store through the sale of winter hats bearing the Foundation’s logo and the Pro fundraising campaign held last November.

A call from the heart: your chance to be part of the organizations we support

From May 1 to 31, 2024, organizations interested in the Build from the Heart program are invited to submit their application by completing the form here. The selection committee will announce the winning projects in the summer of 2024.