Original Broadcast Date: February 2, 2023.

Summary: Watch the CFRE International webinar for your chance to learn how the Certified Fund Raising Executive (CFRE) credential benefits fundraising professionals in Canada. Whether you haven’t yet started your CFRE application or have one in-progress, you’ll gain a comprehensive understanding of how the process works: eligibility requirements, completing the application, exam overview, formulating your study plan, taking the exam, an example test question, and recertification. You’ll feel ready to join the 1,200 CFREs in Canada who demonstrate their commitment to confidence, ethics, and professionalism by holding the credential.

Benefits of the CFRE for fundraising professionals in Canada:

  • Value to our sector of a voluntary credential.
  • How the CFRE process works from end to end, including completing the application and taking the exam.

Resources from this webinar

Download the Slide Deck
CFRE International Website

Watch the recording

About the presenters

Ashley Gatewood, Communications and Marketing Director at CFRE International

Ashley Gatewood is passionate about the nonprofit sector and membership associations, having spent the bulk of her career in these areas. She loves talking about the CFRE credential and how it can help elevate fundraising professionals’ careers. Ashley has been with CFRE International since 2018. She believes nonprofits and the people within them play an integral role in shaping our world for the better. Previously, she was the events and marketing manager at the Fundraising Institute of New Zealand where she helped bring world-class fundraising programing to the country.

Ashley holds a bachelor’s from Towson University in Maryland and a master’s from the University of Texas at Austin.

Judy Zhu, Executive Director at Eagle Ridge Hospital Foundation

As an inspiring leader, Judy is passionate about empowering donors and community partners to support causes that are meaningful to them through philanthropy and advocacy. She has more than 15 years of experience in the non-profit sector, focusing on fundraising, public relations and non-profit management.

Judy is currently Executive Director at the Eagle Ridge Hospital Foundation. Prior to joining the Eagle Ridge Hospital Foundation, Judy was the Director of Leadership Giving and Asian Giving at the Canadian Cancer Society, one of Canada’s largest health charities. She’s also worked for the Simon Fraser University Department of University Advancement.

Judy is a Certified Fundraising Executive (CFRE) and holds a Master of Business Administration (MBA) from the Beedie School of Business at Simon Fraser University. She serves on the AFP Greater Vancouver Chapter board as the Vice-President of Partnership Initiatives & Sponsorship and is a CFRE Ambassador in British Columbia.

This was the best webinar from Charity Village I have attended. I was glued to my screen the whole time. And 18 months into the pandemic and after watching a zillion webinars, my engagement was a testament to the quality of the speakers and the topic. Thank you and well done!

– Past CharityVillage Webinar Participant