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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

By Doug Scott , the founder of Tectonic Video , a leading video agency for nonprofits. and around the world to create award-winning videos that drive results. Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. My team at Tectonic Video wanted to find out.

Video 318
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Nonprofit explainer videos: 4 tips to inspire supporters

Candid

So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. HubSpot’s recent research helps to answer this question: branded video content is the most memorable. What are nonprofit explainer videos? Get to know your audience.

Video 105
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Short Video Made Simple With AI + Canva Bulk Create

Whole Whale

Short videos are exploding on platforms like TikTok, YouTube Shorts, and Instagram Reels. But creating a high volume of quality short videos can be time-consuming. In this article, I’ll show you how to use AI and Canva’s bulk create tool to simplify and accelerate your short video production.

Video 52
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Is Creating Content Actually Expensive or Are People Just Doing It Wrong?

Association TV

Do you find yourself constantly worrying about how your association is going to pay for the videos you need to engage and inform your members? No, this isn’t some shady video-based, get-rich-quick scheme. To boil it down: bad video programming is a cost center. Good video programming is a value center.

Content 296
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Is Creating Content Actually Expensive or Are People Just Doing It Wrong?

Association TV

Do you find yourself constantly worrying about how your association is going to pay for the videos you need to engage and inform your members? No, this isn’t some shady video-based, get-rich-quick scheme. To boil it down: bad video programming is a cost center. Good video programming is a value center.

Content 156
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ADA Compliance and Your Website

Byte Technology

This means that any company that provides service for the general public must ensure that its structure has room for or can accommodate people living with disabilities of any kind. Because of this, video transcripts, alternative image text, and meta-tagging are even more necessary and should be implemented.

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Video Storytelling Made Easy with Adobe Spark

Tech Soup

An eye-catching opening, slick text animation, smooth transitions — these are all important elements of polished social videos. In all cases, video stories are most memorable when they have a core message — a "so what" moment. A few strong pieces of copy can help your video shine. Who Am I Talking To?

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