13 Critical Nonprofit Stats From 2023

It can be hard to keep up with the latest nonprofit trends and relevant data points on donor behavior. At NonProfit PRO, we strive to keep the pulse of the nonprofit sector. Throughout 2023, we’ve covered the industry’s biggest reports, breaking down the data and biggest takeaways. To sum up the year, here’s a recap of some of the biggest lessons via statistics that we’ve learned in 2023. 

1. Donations Declined 1.7% — the First Downward Trend in Dollars Since 2012

For a decade, donor dollars managed to rise year over year, but donations could not keep that pace in 2022 when a fourth-quarter stall resulted in a 1.7% decline, according to Fundraising Effectiveness Project figures. Nonprofits struggled with acquisition and retention, particularly among major donors who pulled back on giving in the fourth quarter of 2022 due to economic conditions.