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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

Here’s how it works: Facebook finds the first 50 people who convert, and builds a statistical model based on them. You need to give your ads time to go through Facebook’s ‘learning phase’ : this is where Facebook finds the first 50 conversions from your ads, then builds a statistical model to find the rest of the people who will convert.

Test 325
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Top 10 Spreadsheet Secrets From A Nonprofit Data Nerd

Beth's Blog: How Nonprofits Can Use Social Media

I created Excel for Evaluation , a series of more than 25 video tutorials with real examples from nonprofits, to share my favorite techniques with nonprofit leaders like you. Data nerds know how to clean and recode data, look for patterns, calculate key statistics, and then show off the most important information in graphs and charts.

Data 139
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How to Make This Your Most Successful Library Giving Day

sgEngage

Host a tutorial about the campaign page for your team to prepare them to answer questions about giving online. Develop a standard Library Giving Day pitch and train your staff and volunteers to share it. Encourage staff, volunteers, and supporters to create buzz about the event. Word of mouth can be powerful promotion.

Library 69
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No Sweat DIY Infographics

Beth's Blog: How Nonprofits Can Use Social Media

But the bonus was the tutorial to help you better understand and apply charts. But the bonus was the tutorial to help you better understand and apply charts. If you remember your 6th grade math and science, you might want to skip the tutorial and check out the online chart tool (I love the meter charts).

Chart 130
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TikTok for Good: The Nonprofit’s Guide to Marketing on TikTok

Qgiv

By stringing together a series of marketing videos and adding statistics on the availability of clean water, Charity: Water does an excellent job educating viewers on the need they’re addressing in Madagascar. TikTok videos can be doubled as tutorials as well!

Marketing 117
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How to Produce Your Own Podcast

Have Fun - Do Good

Libsyn makes it easy for you to format your show for iTunes' specifications, and they provide some basic statistics (e.g. They have some good posts with tips and tutorials. When I'm done, I export the show into iTunes where I convert the file into an MP3. Then, I upload the MP3 to my hosting service, Libsyn. number of downloads).

Podcast 81
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Help! My Nonprofit Needs A Data Nerd

Beth's Blog: How Nonprofits Can Use Social Media

” Or if you are a self-learner and just need to learn a few techniques for creating charts in excel, here’s some terrific video tutorials. Read Sector Blogs That Cover Data: If you want to stay current on data in the nonprofit and philanthropic sector, the best place to go is Lucy Bernholz’s Philanthropy 2173 Blog.

Data 107