Burn your social media strategy


I recently came across an amazing post that I urge everyone to read about the current state of social media. Burn It Down, Start From Scratch And Build a Social Media Strategy That Works. DOING SOCIAL MEDIA RIGHT. Toss out your social media scorecard immediately.

The sgENGAGE Podcast Episode 123: Aligning Business Strategy and Purpose

Connection Cafe

Companies are under increasing pressure to be socially conscious, if not socially active. How can you make sure that your purpose and your business strategies are aligned in a way that resonates with employees, customers and other stakeholders?

4 Step by Step Engagement Strategies for Nonprofit Websites

Connection Cafe

” Organizations are always looking to attract more people to their cause and want their website and social media presence to support that goal. Social Engagement. Use social widgets to allow easy interactions such as like, share, comment, etc. Social Engagement.

Five Steps for a B2B Social Media Marketing Strategy


Its taken a while, but the business-to-business community is finally jumping onto the social media bandwagon. An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies.

Is your Digital Strategy Conservative or Revolutionary?

Connection Cafe

Digital Strategy is my passion, but less from the perspective of technology implementation and more from the perspective of embedding digital knowledge and literacy throughout an organization. As he picked up the perfect stones on his way into battle, David had a strategy.

5 Ways to Keep Your Fundraising Strategy Fresh

Connection Cafe

If you’re looking at your organization’s fundraising strategy and trying to find areas where you can improve it before the year-end rush, you’re in luck! Social media. Are you ready to take a closer look at the ways in which you can keep your fundraising strategy up to par?

Infographic: Create A Smarter Nonprofit Social Media Strategy


With so much to keep track of, a lot of nonprofits struggle to optimize their social media accounts and their websites. So few nonprofits have written content strategies, a defined target audience, and are not reporting on enough analytics to really drive improvements in all these categories.

What the Political Climate Means for Your Nonprofit Marketing Strategy

Connection Cafe

In order to capitalize on critical moments and retain support beyond the news cycle, here are 4 key components your nonprofit marketing strategy must include: 1. Consider adding social sharing options to your donation forms to make it easy for supporters to show their support publicly.

Content Strategy for Associations


deck on content strategy for associations from the awesome Hilary Marsh. Creating a great content strategy from Content Company. Content Strategy Featured Industry Insider Another MUST READ (must view??) ————-. photo credit ).

Market Your Donation Page With 6 Stellar Social Media Strategies


If there’s one place your nonprofit’s marketing team wants to be online, it’s social media! Not only is social media a huge part of our day-to-day lives, but it’s also a great platform for causes to get the word out about their mission and their latest fundraising campaigns.

The Future of Nonprofit Engagement Strategies

Connection Cafe

While we had a decade to adjust to websites being important, we’ve had a lot less time to adjust to social media, and even less time to adjust to the increasing dominant power of smartphones. social networks are favoring this kind of content.

10 Social Media Strategies That Increase Engagement and Inspire Donors

Nonprofit Tech for Good

For nonprofits to succeed on social media, they have to be good at social media and that requires a clear understanding of how, when, and why individuals engage with nonprofits on social media. It was the final presentation of the social media strategies webinar.

Is your social strategy well executed?


Some of the findings in this LeadersNetworks research on social business: While social business performance measurement is in place, it is often disconnected from strategic objectives. Only 11% of respondents believe their social strategy is well executed.

#GivingTuesday Strategies For Event Fundraising

Connection Cafe

In case you haven’t heard yet, Thanksgiving is earlier than normal this year, … Emerging Events Event Fundraising Peer-to-Peer Fundraising Social / Mobile #GivingTuesday #nptech event fundraising fundraising Non-Profit nonprofit social media Peer to Peer Fundraising Strategy

3 Unique Strategies To Thank Your Supporters On Social Media


Their donations fund your initiatives, thier bodies attend your events, and interact with your social media accounts. Because their importance can not be understated, it is crucial that you take the time to thank them publicly through your social media feeds when appropriate.

Online Marketing Strategy Starts With a Map


Such public spaces are where your neighbors natively spend time, like email, social media sites, and texting. Content Marketing Email Marketing Interactive Mobile Online Fundraising Search Engine Optimization Social Media Web Design digital strategy Online marketing

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Overhaul Your Social Media Marketing Strategy with These Basic Approaches


As dynamic and potent as social media can be for growing businesses and catapulting causes to million-strong audiences, it’s quite easy for the medium to grow stale. Take this into consideration; there are hundreds of high traffic social networks online with hundreds of millions of users.

5 Steps to a Successful Social Media Strategy

Amy Sample Ward

Social media, as many have said time and again, is only part of your campaigning, part of your fundraising, and part of your communications. Before sitting down to work on your social media strategy, evaluate what kind of capacity you already have in your network. Strategy.

Incorporating Social Media Into Your Strategy


Incorporating Social Media Into Your Strategy from Danielle Brigida. Awesome primer by Danielle Brigida of the National Wildlife Federation. ———— ( photo credit ). Featured From the Trenches

YouTube Subscriber Strategies for Nonprofits


YouTube is actually as much about social media marketing as it is about video marketing. Keep in mind that you can use this and your YouTube link along with your other social channels. The strategy is for them to share their audiences. By Matthew Yeoman.

Digital Strategies are Moving the Needle for Nonprofits

Connection Cafe

By 2018, social media will be one of the most important channels for nonprofits, according to a study conducted by Forrester. You’ve heard all the buzz words—social, mobile, digital, Millennial—and you’re aware that there are more tools than ever before, right at your fingertips.

Get Real, People: Authenticity as a Social Media Strategy

See What's Out There

And part of that strategy is to, quite literally, be yourself. The post Get Real, People: Authenticity as a Social Media Strategy appeared first on The See3 Blog. Yes, you should be smart and thoughtful and strategic.

Best Proofreading Tools for Your Social Media Strategy


————– If you want to promote your business, website, or blog effectively, then social media networks are an inevitable part of your marketing strategy. Clearly, social media users are intrigued by visual content. Cool Social Tools

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Social Networking Strategies: The Limits of Cutting and Pasting

Amy Sample Ward

My latest contribution to the Stanford Social Innovation Review is up on the opinion blog – you can read the post and join the conversation on the SSIR blog or read the full post below. —– Google+, the social network launched by Google nearly 5 months ago, has recently opened up the platform to organizations and brands with a profile type akin to the options for individuals and Pages on Facebook. otherblogs socialmedia google networking social media ssir strategy

E-books for Social Strategy

Connection Cafe

Long-form journalism is finding new legs through social recommendation (#longform, #longreads) and time-shifting apps. Nonprofits struggling to communicate complex issues in 140 characters can benefit from deploying e-books and other long-form content as part of a thoughtful mobile and social media strategy. Author: Seth Merritt. E-books and e-readers are a growing part of the attention ecosystem.

5 Versatile Fundraising Strategies for Small Nonprofits

NonProfit Hub

With the right fundraising strategies, your small nonprofit can find donors who share your mission and want to form lasting partnerships with your organization. A strong first step is to reach out to them where they already are—on social media—through a crowdfunding campaign.

Amplify #GivingTuesday with Social Ambassadors

Connection Cafe

Fueled by the power of social media, #GivingTuesday has emerged as the largest day of giving with $116M raised, 114M Twitter impression, and 1.3M social media mentions. The single biggest reason for it’s viral success is the collective action of sharing on social media.

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5 Examples Of Nonprofit Social Media Strategies (And What You Can Learn From Them)

Wild Apricot

Trying to develop a social media strategy for your nonprofit? Here are 5 great examples that you can use to get inspired

Video Is A Must For Your Organization’s Content Strategy

Connection Cafe

Unless you’ve been living under a rock with no Internet, you realize that the amount of video content on social media has skyrocketed over the past few years. Nonprofit Fundraising Content Creation Content strategy Facebook fundraising nonprofit nonprofit social media Peer to Peer Fundraising Strategy Twitter VideoWhat would you rather do: Watch Indiana Jones and the Temple of Doom in a movie theater, or flip through the storyboards?

4 Strategies to Increase Volunteer Sign-Up

NonProfit Hub

At DNL OmniMedia, we specialize in nonprofit tech strategy consulting , so we’ve worked with quite a few nonprofits to develop plans around specific goals such as boosting volunteer engagement. Read on to learn how to use the above strategies to increase volunteer engagement.

3 Steps to Launch an Outcomes-Focused Strategy the Right Way

Connection Cafe

To get started on your social impact adventure, you don’t have to go in blind, and you don’t need to feel like you’re a castaway off the grid. Vet your strategy with key grantee partners. . Can old tools support a new strategy?

Five Cool Decks About Content Strategy


Web Content Strategy for Nonprofits — ADRP 2014 from Caryn Stein. Measuring and Managing A Social Media Presence from Beth Kanter. Content Strategy Featured Implementation I liked these.

The POST Method for Creating a Social Media Strategy (INFOGRAPHIC)

John Haydon

There seem to be countless tools available for social media marketers. Tools for managing social media, measuring it, and even for creating content that looks amazing ! What does a social media strategy look like? S – Strategy.

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What is a Digital Advocacy Strategy and Why Do You Need One?

Connection Cafe

The short answer: a good digital advocacy strategy helps an advocate win! A clear, practical digital strategy helps any advocacy organization or advocacy campaign understand what they need to do online and why. So how do you get one of those fancy digital strategies?

5 Digital Strategies Nonprofit Execs Should Bring To Their Board


In fact, David Edelman , a digital marketing strategist, is noticing that boards in the for-profit sector are being asked for detailed digital strategies. Image courtesy of Mass Global Developers.

How Does the Hashtag Fit into your Strategy?

Connection Cafe

The current big wave of awareness in social good is the hashtag campaign. Susan McPherson, CEO and Founder of McPherson Strategies, joins Blackbaud’s own Rachel Hutchisson in the most recent episode of the sgENGAGE Podcast: A Recipe for Hashtag Activism.

Your New Content Strategy [REGISTER!]


Questions like, “do we have a content strategy?” Unlike for-profits and small businesses, our challenge is not coming up with something to post, but rather coordinating and remixing content for social. Key Takeaways: An overview of content strategy.

A New Strategy for Event Social Media: Associations Now

AFP Blog

A New Strategy for Event Social Media: Associations Now : "When it comes to event social media, is your association’s problem a lack of planning? Not like planning a couple of weeks out, just to be sure that people are aware your event has a social presence." 'via via Blog this

Digital Life Hacks: Savvy Social Media

Connection Cafe

billion active social media users? As usage numbers continue to grow across all age groups, it is safe to say that social media has become an essential element of digital marketing. Focus on the social channels that work with your brand. Get specific with social advertising.

Is Influencer Marketing Part of Your Nonprofit’s Social Media Strategy in 2018?

Beth's Blog: How Nonprofits Can Use Social Media

Rob Cottingham, Social Signal – Cartoon for Measuring the Networked Nonprofit. It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018.

3 Annual Giving Strategies for 2019 

Connection Cafe

But how do you home in on the correct strategies during a time when donor behavior changes just as fast as the latest technology does? . By using the power of phone, email, web, social media, and text messaging?together, Why a strong annual giving strategy ma tters. .

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Infographic: 8 Effective Social Media Strategies


Even though social media has been around for several years, many organizations have not adapted a formal social media strategy. Having a social media strategy is important to measuring its impact on your organization and the community you serve.

How to Create a Stress-Free Social Media Strategy

NonProfit Hub

Far too often, nonprofits waste precious time worrying about all the noise, when in reality less is more when you’re trying to create stress-free social media. Today, I give you permission to just forget about social media. You can never truly “own” social media accounts.