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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

There is a technique that you can use for nearly any type of campaign that will help you achieve the best results and the lowest cost per result: it’s all about targeting broadly, having lots of creative variations and giving Facebook time to learn. . It’s very expensive to run these kinds of tests if you’re reliant on an agency. .

Test 327
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Nonprofits, Have You Taken The Board Doctor’s Wellness Test?

Blue Fox

We are partnering up with our friend Cathy Allen, The Board Doctor, to share a free Wellness Test for nonprofit board members. They are offering free tests: blood pressure, blood sugar and cholesterol, BMI calculation, etc. Results will be available next year, along with benchmarking for future takers of the Wellness Test.

Test 78
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Audience Research vs. Usability Testing: Which to Use When

Forum One

The most common approaches are through two research approaches: audience research and usability testing. When it comes to audience research and usability testing, the two approaches can sometimes get mixed up, because after all, aren’t our audiences using our digital platform or tool? Usability testing: Defining the experience.

Test 85
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The CEO Test

Eric Jacobsen Blog

The book is, The CEO Test , written by Adam Bryant and Kevin Sharer. You’ll learn what truly matters to be a successful leader and you’ll discover a clear roadmap for succeeding in these seven critical challenges – the CEO test : Can you develop a simple plan for your strategy? Today brings a must-read book for leaders at all levels.

Test 52
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results. Once the team aggregated the data and they were able to form a hypothesis, test it and confirm a need.

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Your End Of Year Fundraising Questions Answered

Bloomerang

The response was overwhelming and we received a ton of really great questions. As we wrapped up the webinar we realized there’s an entire universe of fundraisers that could benefit if we shared the data and questions we received, so we’ve pulled it all together for you to share with your team. Let’s dive into the questions.

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5 Key Software Compliance Questions to Strengthen Your Approach

sgEngage

Money: Noncompliance can result in regulatory audits and fines, which cost you both time and money. Trust: Damaging publicity or negative stakeholder experiences that result from noncompliance can undermine relationships you’ve spent years building. Here are 5 key questions to get you started. But there are big things at stake.