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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

A public service announcement (PSA) is a way to communicate to the public about an important topic or issue that affects most of, if not all of the general public. A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. .

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Fundraising & Public Relations: What’s the Connection?

The Fundraising Authority

All that can and does happen every day for nonprofits, both large and small, thanks to smart public relations efforts. What Is “Public Relations”? Simply put, “public relations,” or “PR,” encompasses all the activities your organization does to get press coverage for your work. Keep it Mission-Focused and Stay on Message.

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professionals

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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

By Doug Scott , the founder of Tectonic Video , a leading video agency for nonprofits. and around the world to create award-winning videos that drive results. Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. My team at Tectonic Video wanted to find out.

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To Get Close to Members, Follow MarTech Trends

.orgSource

Make a point of subscribing to marketing publications and following the thought leaders. Mainstream Video Video isn’t new. According to Forbes, 90% of customers say that videos help them decide which product to buy, and 64% say that a video makes them want to buy a product. Become a trendsetter yourself.

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11 Nonprofit Professionals Share Social Media and Technology Advice for Nonprofits via Instagram Video

Nonprofit Tech for Good

Thanks to a partnership with the Public Interest Registry , Heather Mansfield of Nonprofit Tech for Good was able to report live from the Nonprofit Technology Conference ( #14NTC ) last week in Washington, DC. Alexandra Bezdikian, Interactive Events and Video Producer. Public Interest Registry. Public Interest Registry.

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Fundraising Videos Your Nonprofit Should Be Utilizing

Kindful

Video is beneficial in demonstrating the impact your organization has on the community. Having a mission-focused nonprofit video can help boost donor giving and volunteer involvement. Clear messaging makes a successful nonprofit video. With a goal in mind, you can begin to build your nonprofit video. Call-to-action video.

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What Volkswagen Got Wrong With Its Video Public Statement

See3

German automaker Volkswagen is embroiled in an emissions scandal that resulted in its CEO Martin Winterkorn resigning and giving a public statement. Here's what we can learn about video public statements. The post What Volkswagen Got Wrong With Its Video Public Statement appeared first on The See3 Blog.

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