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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

Google Analytics 4 (GA4) presents some exciting new opportunities. To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant. Using UTMs to track how users arrive at a website What is a UTM?

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6 Annual reports to inspire your organization

EveryAction

Annual reports are a staple of nonprofit life. They’re a powerful tool for communicating your impact, but what makes an annual report effective? Annual report essentials. Before we look at our exemplary annual reports, let’s go over some annual report necessities. Pathfinder International.

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Blackbaud Luminate Online® Benchmark Report Highlights

sgEngage

The 16th annual Blackbaud Luminate Online Benchmark Report is here! We look forward to this report every year. To encourage you to download and read the full report , we are sharing a few highlights we think you will find particularly compelling.

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How to Make Your AMS a Revenue Generator, not a Cost Center

The MatrixFiles

At all of these events, there are presentations and discussions about new products and new partnerships that associations can invest in and offer to their members. But associations also use their AMS to track event registrations, purchases, advertising, subscriptions, and sponsorships. Are you tracking abandons in Google Analytics?

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Raise the Board’s Financial IQ

.orgSource

Reading a report about the bells and whistles in the new website is a lot more interesting to most of us than combing through columns of figures in the audit or IRS form 990. So how do you make the financial report a bingeable presentation? This includes the laws relating to financial reporting and fundraising.

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[Webinar] Social Media Strategy for Nonprofits

Nonprofit Tech for Good

Date: Wednesday, January 24, 2024 Time: 1 pm ET / 10 am PT (2 hours) Cost: $30 (USD) Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good Customized for small nonprofits with limited time and financial resources, this two-hour webinar demonstrates how to create and maintain a successful social media strategy.

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A Beginner’s Guide to Nonprofit Financial Reporting

Greater Giving

Reporting is a key aspect of nonprofit financial management. Besides promoting accountability at your organization, financial reporting is legally required according to government regulations for nonprofits. However, your reports can also provide insight into your organization’s financial situation. Let’s get started!

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