Thursday Thoughts | Best Practices for Sustainer Program Communications
EveryAction
SEPTEMBER 7, 2022
Sustainer programs are growing in popularity—M+R’s Benchmarks for the year 2021 found that recurring giving grew by 24 percent over 2020. Given this trend, we asked some of our partners, what are some messaging and communications best practices to help nonprofit fundraising and engagement staff recruit and retain more recurring donors?
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