A Voice for the Voiceless: An Innovative Facebook Advocacy Campaign
DECEMBER 19, 2011
We turned to Facebook, the voice of a nearly a billion people, and one of the most important, personal communication channels of our time. We then brought to life the daily events of six year old Babita (pictured below) and four other untouchables, turning their stories in to status updates that pop-stars like Anna Puu (below) shared with their large following. There are more than 6 million ”untouchables”, Dalits, living in Nepal today.