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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Consumers ranked video as their favorite form of content from brands.

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Upcoming Webinar December 12: Sowing Stories from Your Community - Video Pre-Production

Tech Soup

Before you push record on any video, there are some key steps you. should take to ensure your video will achieve the goals you set out for. From sowing the seeds of a good story from the community you plan to record and having thought-provoking questions in hand, to the need. Join us on Thursday, December 12 at 11 a.m.

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Video Storytelling Made Easy with Adobe Spark

Tech Soup

An eye-catching opening, slick text animation, smooth transitions — these are all important elements of polished social videos. But what really makes a story shine is a strong, concise message, told in a way only your unique perspective and voice can. A few strong pieces of copy can help your video shine.

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Even More Ways to Tell Your Story with Your Smartphone

Tech Soup

If your organization isn't already using Instagram, Vine, or another video/photosharing tool, now is the time to start experimenting. The Twitter-owned app lets you record six-second video clips and share them with your friends on various social media networks including Vine's own internal network. More Apps to Consider.

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4 Steps to Breaking Down Complicated Content

Media Cause

If your nonprofit organization is struggling to share your message with your various audiences, you’re not alone. Pros: Can tell a more developed story at once. Can do a drip campaign where you tell a bit of the story at a time. . Pros: Opportunity to create in-depth, compelling stories. There’s so much to untangle—.

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Nonprofits Live: Collaborative Storytelling Recap

Tech Soup

kicked off with a special edition of Nonprofits Live on the topic of collaborative storytelling. Collaborative storytelling refers to working with a team, sometimes distributed, to produce video. Bramley spoke to getting a project off the ground, which can be difficult because of the many pieces that go into creating a video.

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Join Our 2016 Digital Storytelling Challenge!

Tech Soup

For the sixth year, TechSoup's annual challenge will help nonprofits learn how to increase their storytelling skills for fundraising and advocacy purposes. Good stories power fundraising and marketing. Our partner See3 has announced the winner of the 2016 GoDooder Video Awards. Learn more. What Can You Do?