Nonprofit Tech for Good

MARCH 20, 2018

The first “Donate Now” button was released in 1999 by Groundspring, a nonprofit founded by San Francisco-based Tides Foundation , and throughout the early 2000’s young Gen-Xer nonprofit professionals pioneered the use of “Donate Now” buttons. 1) On average, nonprofits raise 7.6% Source: Bloomerang.

Stats 237

Stats Online San Francisco Fundraising 237

TechImpact

MARCH 25, 2014

Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. This could be from an article written about your nonprofit, from your social media accounts, or any other site. Image courtesy of Info Trust LLC.

Stats 252

Stats Analytics Track Google 252

TechImpact

MARCH 3, 2014

The simple truth is, your nonprofit needs to be engaging in content marketing. Although it may seem saturated and you’re too late to the game, the fact is, it is an essential piece of a nonprofit’s marketing campaign. 92% of nonprofits use content marketing. 25% of nonprofit professionals have a documented content strategy.

Stats 128

Stats Content Marketing Nonprofit 128

TechImpact

NOVEMBER 19, 2014

Here are 5 stats that prove content marketing works, and 5 stats that prove traditional marketing techniques are a thing of the past. According to the Content Marketing Institute , consumers reject banner ads at a rate greater than 99%. According to Coull , the average click-through rate for display ads is 0.11%.

Stats 126

Stats Content Marketing Technique 126

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

Twitter 352

Twitter Practice Social Media Nonprofit 352

NonProfit PRO

MARCH 28, 2022

Charity Navigator, the world's largest evaluator of nonprofits, announced a new rating methodology for the Encompass Rating System. More than 10,000 nonprofits are now scored on diversity, equity, and inclusion (DEI) practices through the Culture & Community beacon.

Charity 246

Charity Impact Rate Strategy 246

Get Fully Funded

MARCH 2, 2023

From smaller, newer nonprofits to larger charitable organizations, measuring performance is a universally shared need, especially in the realm of fundraising. But for organizations that offer direct services to constituents, such as social services nonprofits, there’s another layer of complexity— impact measurement. Services Delivered.

Statistics 52

Statistics Stats Program Management 52

Nonprofit Tech for Good

SEPTEMBER 16, 2015

Thus, in time for the year-end fundraising season, below are 20 stats about fundraising and social media that every nonprofit needs to know. billion people worldwide donated money to nonprofit organizations. In reality, 72% contribute at a rate below the national average. In 2014, 1.4 Source: OnGood. Source: Maximillion.

Stats 100

Stats Social Media Media Thailand 100

Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. Well, here’s another mind-blowing stat: Radicati Group reports that there are over 4 billion email users worldwide, and that number is projected to reach 4.6 The numbers don’t lie! billion by 2025.

email 52

email Rate ROI Social Media 52

NetWits

OCTOBER 31, 2011

Reviewing the way you use links may be a good place to start – effective link copy and placement can have huge effects on click through rates and related fundraising results. What do those stats tell us? Making link copy compelling will have immediate effects on click through rates. People often skim email.

Rate 155

Rate Fundraising Stats email 155

Nonprofit Tech for Good

OCTOBER 10, 2017

Real-time reporting from nonprofit conferences and events requires an advanced skill set, training, and a lot of practice. To register for future free webinars, please see the Nonprofit Tech for Good Webinar Schedule. Live reporting from nonprofit conferences and events requires an advanced skill set, training, and a lot of practice.

Conference 235

Conference Report Org Stream 235

Nonprofit Tech for Good

APRIL 22, 2013

Until recently the nonprofit pioneers of the Social Web had to mostly rely on their intuition that their social media campaigns were resulting in more dollars raised online, an increase in brand and cause awareness, and higher rates of volunteer recruitment and retention. Social Media and Mobile Communications Webinars for Nonprofits.

Social Media 278

Social Media Awareness Causes Stats 278

Neon CRM

MAY 26, 2023

The best nonprofit marketing campaigns are designed for awareness and advocacy for your organization. Unfortunately, only about 68% of nonprofits have updated their websites in the last three years. Meanwhile, nonprofits with really strong marketing strategies update their websites seemingly every day.

Campaign 95

Campaign Marketing Ideas Help 95

Nonprofit Tech for Good

APRIL 23, 2019

Nonprofits are doing important work every day that impacts lives and makes our world even better. In the 2018 Charitable Giving Stats from NP Source , 77% believe everyone can make a difference by supporting causes. In the 2018 Charitable Giving Stats from NP Source , 77% believe everyone can make a difference by supporting causes.

Metrics 262

Metrics Nonprofit Profile Platform 262

Get Fully Funded

NOVEMBER 14, 2022

Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. EVERY nonprofit has stories to tell! Plus, a bunch of theory and stats are not a story — that’s a report. Explains the need in an emotionally-driven way.

Storytelling 139

Storytelling Fund Raise Music 139

NonProfit PRO

JUNE 8, 2023

A new spotlight report from National Philanthropic Trust (NPT), found that DAF grantmaking growth rates have consistently surpassed growth rates of individual giving and other forms of giving for the past 15 years.

Report 246

Report Fund Trend National 246

Nonprofit Tech for Good

SEPTEMBER 28, 2014

In fact, in 2013 for every 1,000 fundraising messages delivered, nonprofits raised $17. Furthermore, email still dominates among online adults of all ages and thanks to the rise of social media, e-newsletter growth in the nonprofit sector grew 14% in 2013, especially for small nonprofits. Nonprofits send out an average of 3.8

Newsletter 269

Newsletter Practice Social Media Social Network 269

TechImpact

JULY 30, 2014

But these are all the intuitive questions, the obvious stats. This informs you on who is advocating for your nonprofit on other websites, and can give you good fodder for your social media outlets to think them for their support. Fundraising Tech analytics data donors google analytics nonprofit nonprofit technology npTech'

Analytics 223

Analytics Statistics Google Demographics 223

Whole Whale

FEBRUARY 1, 2021

We love SMS because it boasts a 99% open rate, and users are more likely to respond. And with the advent of numerous SMS tools, so too comes the advent of free mass texting for nonprofits. Why should your nonprofit be using mass texting? Our favorite free (and cheap) mass texting tools for nonprofits. Well, free-ish.

Free 105

Free Open Source Nonprofit Phone 105

NonProfit PRO

NOVEMBER 7, 2022

Charity Navigator, the largest independent charity evaluator, is celebrating its 20th anniversary with a hybrid event that will raise money for highly rated charities.

Charity 262

Charity Evaluation Guide Celebrate 262

Robert Weiner

MAY 5, 2010

Convio released their 2010 Online Nonprofit Benchmark Study in March, based on results from nearly 500 clients. Email open rates remained steady at around 20% but click-through rates declined. More than half of the nonprofits that reported the size of their average online gifts saw decreases in gift size.

Stats 131

Stats Online Giving Convio 131

Get Fully Funded

JUNE 18, 2023

Fundraising burnout is real and it’s killing too many small nonprofits. You see, if you’re going to successfully lead your nonprofit to fulfill its mission and change lives, you must come first. I KNOW you usually come last, after your nonprofit work, your family, your volunteers/staff, your friends, and your neighbors.

Fundraising 119

Fundraising Nonprofit Volunteer Life 119

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. And when video is paired with a continuous strategy and clear metrics for success, there is overwhelming evidence showing that it is a crucial, important investment for nonprofits. Digital Sherpa ).

Video 139

Video Communication Strategy Stats 139

NetWits

DECEMBER 28, 2010

[Troublesome] Fundraising Stats. Fundraising Email Response Rate is 0.13%. 67% of donors plan to eliminate or reduce support to nonprofits that over?solicit. Only 26% of Nonprofits Rated their Websites Very Effective. You can read more about these stats and find the source studies over at Non-profit Trends.

Profit 264

Profit Business Stats Statistics 264

Nonprofit Tech for Good

SEPTEMBER 6, 2016

The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many nonprofits have not yet adapted to the new aesthetics and functionality of a mobile, social Internet. To register for future free webinars, please see the Nonprofit Tech for Good Webinar Schedule.

Design 100

Design email Websites Practice 100

Nonprofit Tech for Good

AUGUST 23, 2016

The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many nonprofits have not yet adapted to the new aesthetics and functionality of a mobile, social Internet. To register for future free webinars, please see the Nonprofit Tech for Good Webinar Schedule.

Design 100

Design email Websites Practice 100

The Modern Nonprofit

FEBRUARY 22, 2022

According to social media researcher and author Dan Zarrella , including more links in your emails will garner better click-through rates and fewer unsubscribes. Cite your stats and facts with source articles, provide links to more information about your campaigns on your website, and of course include buttons to your donate page.

Newsletter 105

Newsletter Social Media Storytelling Mail 105

Neon CRM

AUGUST 24, 2023

Nonprofit professionals are constantly being challenged to be more “data-driven” in their work. This is where the increasing amount of nonprofit sector research reports can help. Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data.

Hype 52

Hype Research Marketing Benchmark 52

Nonprofit Tech for Good

SEPTEMBER 16, 2012

@ NonprofitOrgs follows more than 120,000 nonprofits, nonprofit staff and nonprofit service providers. If your nonprofit’s tweets never get retweeted, that is the Twitterverse’s way of telling you that your tweets need improvement and that it’s time to experiment with posting different content.

Avatar 255

Avatar Twitter Nonprofit Stats 255

Get Fully Funded

MAY 29, 2023

Most nonprofits completely miss this opportunity to wow their donor, so it’s not that hard to stand out. The nonprofit receives the gift. The nonprofit sends the donor a receipt, thanking them for choosing to contribute to the cause. And there may not be anything that identifies your nonprofit as the sender.

Donation 98

Donation Online Create Gift 98

NonProfit PRO

JANUARY 24, 2022

The partnership provides event organizers planning charity golf outings and golf fundraisers with access, options, and first-rate service in sourcing a range of celebrities that best fit their event's needs.

Celebrate 246

Celebrate Charity Influence Rate 246

sgEngage

SEPTEMBER 8, 2022

Nonprofits operate on trust. To thrive in today’s philanthropic environment, nonprofits must demonstrate to donors and community stakeholders that their dollars are being put to good use. Nonprofits must earn their trust. How the Role of Technology has Evolved for Nonprofits.

Tech 80

Tech Fund Nonprofit System 80

Nonprofit Tech for Good

JULY 23, 2012

Contrary to its title, the last four chapters of Social Media for Social Good: A How-To Guide for Nonprofits are dedicated to mobile technology and mobile fundraising. 11 Group Text Messaging Best Practices for Nonprofits. That said, below is an excerpt from Chapter 10: Group Text Messaging and Text-to-Give Technology.

Group 212

Group Practice Mobile Nonprofit 212

NetWits

NOVEMBER 29, 2011

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *.

email 230

email Raise Cancer Info 230

Nonprofit Tech for Good

NOVEMBER 1, 2020

You’ll also want to keep track of these stats. If you’re doing this, make sure to measure the clickthrough rate. First, engagement indicates the the success of the content you are posting, allowing you to build a strong community. You can also use the data to measure your progress against your goals. on Twitter and $5.26 on LinkedIn.

Social Media 333

Social Media Associations Media Social 333

Pamela Grow

JANUARY 13, 2021

Here’s why: Donor retention continues to be the biggest problem in nonprofit fundraising. I predict that as many nonprofits see greater success with digital, they’ll abandon print. As a result, our sector’s donor retention stats will decline further. Small to mid-sized nonprofits will be at the greatest risk.

Newsletter 52

Newsletter Donor Retention Nashville 52

NTEN

SEPTEMBER 10, 2009

Flicker photo: mattedgar If I could sum up the last 10 years of my life in nonprofit technology in one sentence, I'd say that up to this point, technology has been about helping us better record and manage information. . Nonprofits have caught on to this. But we're also entering a new phase in the world of nonprofit technology.

Stats 36

Stats Web Statistics Phase 36