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5 Reasons Why Social Media is Essential for Small Nonprofits

Nonprofit Tech for Good

According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. Here are five reasons why your nonprofit’s social media presence is one of the most valuable marketing tools at your disposal: 1) It’s accessible.

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Brynne Krispin is a social media strategist for nonprofits and small businesses. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Ready to meet (and exceed) your 2024 fundraising goals?

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How Water.org Adapted Their Social Media Content Strategy in Response to COVID-19

Nonprofit Tech for Good

The COVID-19 pandemic has fundamentally changed the way organizations execute their social media plans. Posting without a mindfulness of the trending topics and conversations can cause organizations to appear insensitive and tone-deaf. By Moree Lambeth , Senior Content Creator at Water.org.

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5 Inspiring Social Media Ideas for #GivingTuesday

The Modern Nonprofit

And since #GivingTuesday is fueled by online engagement, it’s the perfect time to focus on your social media strategy. Here are five ideas to help you step up your social media game this #GivingTuesday : 1. Here are five ideas to help you step up your social media game this #GivingTuesday : 1.

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Your Guide to Social Media Advertising for Nonprofits

Media Cause

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. This ensures you’re not wasting spend on areas that won’t drive results.

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Accessibility on Social Media

M+R

Maybe you’ve made a language guide to be mindful of how your chosen words may fall short of respectful representation. But inclusion on social media isn’t just about what you post—it’s about how you post as well. . For text-heavy platforms like Twitter and Facebook, link sharing may be a major part of your social media presence.

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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Timeliness Is Everything.