Building Blocks of Effective Creative: Relevance
M+R
JANUARY 24, 2022
The question here is: what is already top of mind for our audience? Will is the Senior Creative Director and sole member of M+R’s remote Rhode Island outpost. Timeliness. As we’ve already seen, urgency is essential to effective creative. Timeliness is a related but distinct consideration. Source: Fight for $15.
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