Mind Games: Using Psychology to Increase Email Open Rates

Byte Technology

So how does an organization get people to open their emails rather than instantly relegate them to the virtual trash bin? Consider these four tricks for increasing email open rates by tapping into the inner psyche we all possess. •

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Mindful News Consumption Tips for Nonprofit Professionals

Beth's Blog: How Nonprofits Can Use Social Media

This past week they opened up the campus to nonprofits and I was lucky enough to be part of the faculty to teach a workshop. She is also very mindful while reading the news to monitor her reactions and emotions. … Read More Mindfulness Tips

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Throwing Open The Doors

Museum 2.0

I mean it had its doors open. Walking in, I couldn’t help but ask the staff member about the doors being open. She said well, we wanted to show we’re open and our installations don’t have temperature control issues.

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Open Source Means Strong Security

Beneblog: Technology Meets Society

“Your secure software is open source: doesn’t that make it less secure?” We strongly believe not only that open source is compatible with digital security, but that it’s also essential for it. The open source way moves us all towards that goal.

On having an entrepreneurial state of mind.

SocialFish

But reading these books now, I feel like they have a lot of good advice to give to all of us about what it means – as association and nonprofit people – to open ourselves up, to find our core value and what we ultimately want to share with others. Open Community

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A Mind on Design: Things to Avoid When Building a WordPress Blog

Byte Technology

Indeed, there’s so much out there to read that our minds become blurred, and therefore writers should constantly check themselves to make sure all their content is original and all theirs. Remember that the Internet is an open book (literally) and any information you choose to share with the world is out there for good. The post A Mind on Design: Things to Avoid When Building a WordPress Blog appeared first on Byte Technology’s Web Design Insights Blog.

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Open Doors

Zen and the Art of Nonprofit Technology

They don't seem to mind our watching them, although they are wary. It's as if each day I live in meditation, my mind quiet, thoughts moving only occasionally, mostly I am just aware of the present moment, the brush of wind along my bare arm as I sit on the porch, the shush of the leaves as they move in the same breeze, the tiny, light footsteps of the lizard moving across the driveway in front of the house. . .

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Mindfulness, Unplugging and Social Media Envy

Have Fun - Do Good

Pockets of time opened up. Synchronistically, later in the week I listened to a free call with Jennifer Louden , Bridget Piloud, Marianne Elliott , Tara Gentile, and Tara Sophia Mohr , about Self-Care, Mindfulness and Social Media.

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Open Doors

Zen and the Art of Nonprofit Technology

They don't seem to mind our watching them, although they are wary. It's as if each day I live in meditation, my mind quiet, thoughts moving only occasionally, mostly I am just aware of the present moment, the brush of wind along my bare arm as I sit on the porch, the shush of the leaves as they move in the same breeze, the tiny, light footsteps of the lizard moving across the driveway in front of the house. . .

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Open Thread: What's on Your Mind?

Beth's Blog: How Nonprofits Can Use Social Media

So, I'd like to take this opportunity to find out what's on your mind. This next week is going to be totally crazy as I head down for New Orleans for the NTC and packed schedule. So, bear with me -- blogging may be sporadic. What topics about social media and nonprofits are you most interested in? Anything you want to promote? Any feedback you wish to share

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4 Straightforward Benefits of Converting to an “Open Garden” Community Model

SocialFish

If you’ve been following our series of Open Garden posts , you know that we’ve offered many strategic perspectives to motivate you to rethink the rigidity of the classic, closed community structure. The Open Garden will tell you so much more about how to attract new active members.

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The Hidden Cost of Open Source LMS

Gyrus

Open source learning management systems have become increasingly popular, and on paper they always sound good. The term free is usually a misnomer; there is almost always a cost associated with using open source LMSs. The post The Hidden Cost of Open Source LMS appeared first on Gyrus.

How to get your holiday appeals opened

Connection Cafe

What is going to make a possible donor open this message? Your heart-warming story that you have spent hours developing and integrating with other messaging will only get read if your e-appeal is opened. When writing your subject lines, keep these four things in mind: Be clear about the substance of your message. Author: Taylor Shanklin. You may have been planning your end of year appeal messages for the past couple of months, or are getting started on this now.

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Open community and clarity over control: American Nurses Association

SocialFish

Therefore, it is prudent for the nurse to evaluate all his or her postings with the potential for patient, colleague, or employer viewing in mind. Association Case Studies Open CommunityHow awesome is this!

GUIDE: Growing and Sustaining your Volunteer Program

The Science Behind Engaging your Supporters

Talk openly about the barriers your nonprofit faces and how their volunteer help could help propel your mission forward. They’ll hear from you more regularly and your frequent communication will keep you top-of-mind.

Your Board Members Can Become “Door Openers.” Here’s How!

BoardAssist

Guest blogger Gail Perry believes that any board member can be that critical agent of change with the right training and support, especially with respect to opening doors for his or her board. Your Board Members Can Become “Door Openers.” Just open doors.

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So where is open source in the nptech ecosystem?

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology So where is open source in the nptech ecosystem? January 16, 2008 I’ve had a few interesting things happen lately which is making me wonder about what’s happening with open source, and the perceptions of open source in the nonprofit sector.

6 Email Marketing Hacks to Increase Open Rates

NonProfit Hub

Are you experiencing abysmal open rates? You won’t be able to look at who’s opening or clicking on links in your emails. So, the first way to boost your open rates is to start using an Email Service Provider (ESP) like MailChimp, Emma or Constant Contact.

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How To Focus When You Work in An Open Office Space

Beth's Blog: How Nonprofits Can Use Social Media

Many nonprofits are moving to open office floor plans with flexible seating. This image above, recently making the rounds on social media, is a funny statement on the challenges of an open office layouts, where there are no walls or doors.

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GUIDE: Using Donor Personas to Maximize Your Nonprofit Fundraising

The Science Behind Engaging your Supporters

Your donor database should track and report on how supporters interact with all of the channels in a campaign: email opens, social media engagement, web page visits, etc. And don’t forget to k eep location and travel considerations in mind when sending out calls for volunteers!

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Bullet Journaling for Nonprofit Professionals

Beth's Blog: How Nonprofits Can Use Social Media

As Beth described it earlier, “it is actually a methodology best described as a mindfulness practice disguised as a productivity system.”. Also, in a way, BuJo is an open source movement with its basics, many versions and user community. Guest Post Mindfulness Reflection

Open Data and Democratic Governance - A Nonprofit View

Tech Soup Blog

Last week The Center for Information Technology Research In the Interest of Society ( CITRIS ) held a day-long conference entitled " Can Open Data Improve Democratic Governance." " Sunlight and MapLight are pioneers in the field of open data and transparency.

OPEN CALL: Do Nonprofits Make Films? We Say Yes!

NetWits

Quick, what springs to mind? Guest post by David J. Neff, creator and co-founder of Lights. Camera. What's the top thing you can do this year to engage your constituents? Both online and off? Well I'm here to tell you that it should be video. If you are going to do one new thing in 2010 to help get the word out about your organization’s mission, it should be to create a video

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Fourteen Ways to Improve Your Open Rate

NTEN

Writing last month's post about how NTEN differentiates between types of open rate made me think about the ways we've worked to boost our numbers. Despite the increased volume, we've managed to increase our absolute open rate year-over-year. Looking just at our webinar messaging, we saw an open rate of roughly 22.5% We've made list growth a continuing concern – not just to fight the inevitable churn , but because new subscribers open our messages at a much higher rate.

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Free and open source tool #6: Joomla!

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Free and open source tool #6: Joomla! So just to say really, that we should be mindful that as well as the biggies out there that we all know about, we should promote and participate in other great FOSS CMS that are futureproofed and adaptable for the nptech world too! (If

Guest Post: Collections Access - Open the Door Wider

Museum 2.0

I’m always amazed when my colleagues tell me that the biggest barrier they face to “opening up” the content at their museums is from registrars—the people who care for collection objects. North Carolina Museum of History 1988.39.4

Open Thread

Beth's Blog: How Nonprofits Can Use Social Media

An open thread is for you, dear readers, to share your ideas, thoughts, questions, pitches for blog posts, or just say hello. What's on your mind? I'm going to do this every now and then and use it as a source for inspiration for future blog posts. I was listening to an interview on NPR with Woody Allen and the interview question was something like "Where do you get ideas and do you ever have trouble coming up with ideas for films?"

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Writing (and Testing) Great Nonprofit Emails

The Science Behind Engaging your Supporters

Keep in mind that the solution should be realistic and match the scale of the problem. When deciding which email to share with your full list, it can be tempting to select the email with the most opens. Crafting smart and effective emails can be challenging. Every list is different and there is no one-size-fits-all approach to writing effective emails. Luckily, there are a few tried-and-true principles to guide your writing.

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[Guide] Creating Video for Nonprofits

The Science Behind Engaging your Supporters

Creating a video with social media in mind (while also growing your social media audience organically) is a great way to grow your base and reach more supporters. When your subjects can trust you, they can also be open and vulnerable.

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How Data Intelligence is Accelerating Innovation for Social Good

Connection Cafe

Mobile, social, the cloud and analytics continue to emerge as key themes, but analytics is emerging as the true game changer—catalyzed by advances in open architecture. Let me unpack what I mean by “open architecture.”

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Break Your Mobile Phone Addiction: There’s An App for That and More

Beth's Blog: How Nonprofits Can Use Social Media

You open the app, you plant a digital tree and it will thrive for as long as you stay in the app. The longer you get the mobile phone out of your hands and not check email or social media or open other apps, the longer this tree will grow. Happy Healthy Nonprofit Mindfulness Mobile

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Manage Your Projects With Open Atrium

Idealware

I’m trying out Open Atrium. link] Now in first beta, Open Atrium from Development Seed consolidates powerful project management features to Drupal in a modern, polished format. Fast forward to summer 2009, and the Open Atrium project led by the wonderful Development Seed team ( [link] ) promises to provide a standard Intranet within a Drupal site. So what is Open Atrium and what does it have? And I expect Open Atrium to really take off.

How not to treat an open source user community

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology How not to treat an open source user community October 4, 2007 I’ve been using activeCollab for a few months now. In fact, pretty much every open source project that has gone commercial, or had a change in license, caused a fork, pretty much killing the original (like Mambo, or XFree86.) to develop open source software. Xen comes to mind.

Tech Wellness in the Nonprofit Workplace: Tips for Avoiding Collaborative Overload

Beth's Blog: How Nonprofits Can Use Social Media

Research shows that staff often resist using multiple services, often because they don’t want to open one more window on their computer or launch one more app on their mobile device. ” Conferences Happy Healthy Nonprofit Mindfulness Resilience Tips

Mastering the Art of Work/Life Balance in a Digital World

Beth's Blog: How Nonprofits Can Use Social Media

Meet my colleague, Meico Marquette Whitlock, who is the Founder and CEO of Mindful Techie. I had an opportunity to interview Meico about being a Mindful Techie. However, now I’m bringing a new tool to my work in the form of mindfulness. Happy Healthy Nonprofit Mindfulness

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Open Challenges Harness Local Knowledge for Local Change

Tech Soup Blog

In the last six years, Community Boost_r , ReStart Challenges , and Things Camp have used an open community challenge model. They already have a particular problem in mind, and they come with a solution, usually half-built already. "It's totally open," Worman said.

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Seven Tips To Boost Your Email Open Rates

Frogloop

Getting even your most devoted supporters to open your carefully-crafted appeal can be quite a challenge, and you need to keep these seven factors in mind. The “from&# address tells your recipients a lot, and they’ll more likely open mail from an address they recognize. Try writing the subject line first, or at least keep it in mind as you craft your message content, rather than leaving it until just before you hit “send.&#

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If the Ancient Greeks Had iPhone Separation Anxiety: Fitbippides

Beth's Blog: How Nonprofits Can Use Social Media

As my work as a trainer pivots more towards leadership development in a networked world, I’ve been doing more and more training on the topic of mindfulness at work techniques. Mindfulness Walking Noise to Signal Cartoon.

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Open Standards, Yes We Can

Social Actions

I don't know about you, but I am a big fan of open standards, particularly when my bladder Direct Messages me with the hashtag #urgent. Open standards (see picture above) guide me to a place where I can @reply in a hurry. (Source: Robotson on Flickr ).

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Simple Ways to Analyze Nonprofit Email Performance

Connection Cafe

Open Rate: If you manage an email campaign of any size, then you’re familiar with an open rate. It measures the number of people who opened your email relative to the number of people who received it. Impacting Open Rates. Impacting Clickthrough and Click-To-Open Rates.

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Open Data Tools Let You Peek Behind the Campaign Finance Curtain

Tech Soup Blog

By using technology such as infographics and visualization tools, open government groups are making campaign finance data more accessible. Open Disclosure: Better Access to Campaign Data. OpenOakland's project, called Open Disclosure , uses publicly available campaign finance data.

Mpower Open Podcast | Non-Profit Tech Blog

Confessions of a Non-Profit Executive Director

Pipes (1) eCRM , mpower Mpower Open Podcast 03.20.08 | 3354 19 Comments [link] Mpower+Open+Podcast 2008-03-20+21%3A40%3A16 Allan+Benamer Open source? 3354 19 Comments [link] Mpower+Open+Podcast 2008-03-20+21%3A40%3A16 Allan+Benamer 48) { this.width = 48; this.height = 48; } ; if (this.width On 03.20.08 I focused specifically on their “Open Source&# definition. Josiah definitely covers the open source license issue.

What We Talk About When We Talk About Open Rates

NTEN

Every e-mail marketer worth her salt knows how to calculate an overall messaging open rate: messages opened ÷ messages delivered. Almost 3000 messages delivered, but only 600 opens? True Open Rate. That's where the "Unweighted Open Rate" comes in.

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