article thumbnail

Social Media and Cute Dogs Go Mobile And Other Cute Animal and Nonprofit Tales

Beth's Blog: How Nonprofits Can Use Social Media

They came up with “Perky the Turkey,” who was the mascot for their Thanksgiving Turkey Donation Drive. They used Perky across channels to invite people to donate a Turkey for a Thanksgiving meal for Second Harvest to distribute. Perky the Turkey’s popularity continued into December.

Turkey 101
article thumbnail

Getting Insight from Facebook Insight Requires Sense Making Skills

Beth's Blog: How Nonprofits Can Use Social Media

Let’s dissect an act of sense-making using Facebook Insights. Your Facebook Insights analytics programs is most likely going to give you some “associated metrics.” My result metric is the number of good ideas and saved time getting those ideas that I get for blog posts, curriculum development, and presentations.

Skills 108
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Join Us for Local and Virtual Events This Week With Social Media September

Tech Soup

Istanbul, Turkey: Net2Ist Eylül Bulu?mas?: Discover the Metrics that Matter with Vancouver ’s latest event video. New York, NY: Using Text Messaging to Achieve Your Mission. Morrisville, NC: Social Media for Social Good. Raldolph, VT: Social Media Surgery for Nonprofits in Randolph. Social Media September Tweet Chat.

article thumbnail

NpTech Tag Summary: Face-to-Face or Mediated Experience, Open Source Software Communities, and Blog Days

Beth's Blog: How Nonprofits Can Use Social Media

" Holly Ross from NTEN has the final word with a brilliant post sharing all the metrics they track and putting them into context. Social Media Roundup There are places in the world where YouTube has been banned, including Turkey and Thailand. Ruby found the perfect visual to explain trolls in appropriate behavior online.

article thumbnail

Three Different Approaches to Twitter Fundraising: Bees, Turkeys, and Blame

Beth's Blog: How Nonprofits Can Use Social Media

This year Stacey and her flock (I'm one of the honorary turkeys) will launch this year's Tweetsgiving , another 48-hour celebration. Is there value in the impressions metric? He describes last Thanksgiving's Tweetsgiving campaign and Blame Drew's Cancer campaign. . How to best incorporate human emotion in the Twitter?

Turkey 95