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Second Life: Debunking Myths, Identifying Opportunities - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Second Life isnt just about wasting time, however, nor are its "residents" exclusively teens hunkered down in their parents basements with Hot Pockets and Red Bulls - there may be real marketing potential for both for-profit and nonprofit organizations. million total (500,000 active monthly) residents of Second Life. (IDI)

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Virtual Platforms for Good: Empowering Individuals

Beth's Blog: How Nonprofits Can Use Social Media

I wanted to highlight a couple of observations that Lucy Bernholz makes in her analysis of yesterday's discussion about philanthropy in Second Life by the MacArthur Foundation. I was also surprised to read this post by the Web Metrics Guru, not the usual type of blog that covers the nonprofit world or philanthropy.

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Women in Nonprofit Technology Who Rock: Adding to Fast Company's Most Influential Women in Technology List

Beth's Blog: How Nonprofits Can Use Social Media

Susan Tenby is the community manager at TechSoup responsible for their Second Life efforts. is an online engagement strategist for World Resources Institutes and in her spare time writes a blog about using metrics for nonprofit web advocacy. Holly Ross. is the executive director of NTEN and expert in everything nonprofit tech.

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NpTech Tag Summary: Chimp Personality, Convio Open API, and More

Beth's Blog: How Nonprofits Can Use Social Media

Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. A short case study about the Nature Conservancy uses e-metrics. A screencapture from a recent weekly meeting for TechSoup's Nonprofit Commons project in Second Life.

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NpTech Summary: Advocacy 2.0, Sketchcastes, and NpTech in Different Languages

Beth's Blog: How Nonprofits Can Use Social Media

As both a lesson and as a metric, failure is potentially productive at every level of socialmarkets - from the repeated return of one homeless person to shelter, to the repeated attempts to attach a value like SROI to such a story. Opening Event for Nonprofit Commons in Second Life is on Tuesday, August 14 at 5:30 PST.

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Funding Perspectives: Games for Change

Beth's Blog: How Nonprofits Can Use Social Media

Created an island in Second Life - to share the meaning of digital media in their lives. Federal funders are looking at the metrics. Are the metrics the traditonal metrics one might use in public health? Don't have enough kids talking themselves. Written essays from kids. We're looking for that type of rigor.

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Notes, Reflections, and People I Met at Podcamp Boston

Beth's Blog: How Nonprofits Can Use Social Media

I gave the Social Media Metrics session. I was torn, I wanted to attend John Federico's session on downloadable metrics, but ended up at another session. Joyce Bettencourt is a talented print and digital designer who also is doing some incredible work in Second Life. Here's the slides. I met her through Jane.

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