Nonprofit Tech for Good

DECEMBER 12, 2011

Define Your Metrics and Create a Social Media ROI Spreadsheet. Once you have defined your goals and objectives, create a social media ROI spreadsheet to monitor and report your progress from month to month. In the far left column of the spreadsheet, list the metrics that you want to monitor. Show her the stats.

Social Media 223

Social Media Media Avatar Organization 223

Amy Sample Ward

SEPTEMBER 20, 2010

Watch for long-term trends, not just what is popular that week or month. While they aren’t the most comprehensive of reports, there is no point in ignoring free metrics! If you do, check out Nutshell Mail for reports on your various social media presences. URL Shorteners – [link]. Nutshell Mail – [link].

Tools 162

Tools Tech Map RSS 162

Bloomerang

NOVEMBER 13, 2021

We are here to talk about reporting impact, specifically creating tools and some good processes to do that for your donors. dang, this is a great topic, this is so timely as people are, you know, perhaps getting annual reports together. well, five areas of conversation revolve around, “What is impact reporting?

Report 79

Report Measure Impact Process 79

Care2

AUGUST 22, 2013

Produce a monthly website and online engagement report of key metrics. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). Nonprofit Online Advertising Online Advocacy Online Fundraising Online Marketing Social Networking Technology Trends Web 2.0

Online 71

Online Tips Calendar Test 71

Care2

JUNE 18, 2011

This is a significant increase from 2007 when ComScore reported that Internet users spent 1 out of every 12 minutes online using social networks. As you read that stat, you’re probably saying to yourself "wow, that’s impressive. As savvy marketers and nonprofit campaigners know, numbers can be sliced and diced.

Social Media 78

Social Media Media Social Stats 78

Connection Cafe

JULY 22, 2013

Once we get access to a client’s Google Analytics data, we first establish a timeframe for reporting. If a client hasn’t had Analytics for a year, 3 months would be the shortest timeframe we’d want to evaluate to ensure we get a clear enough picture of trends over time. Research Questions. Overall site visits. Time spent on the site.

Analytics 37

Analytics Design Research Process 37

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Scope: This screencast will demystify web analytics and use Author and Analytics Evangelist Avinash Kaushik's mantra of simplicity to illustrate some of the useful features and reports in Google Analytics , a free but powerful web analytics software tool. How can Google Analytics reports data help improve your Web site's performance.

Screencast 50

Screencast Analytics Measure Web 50

Connection Cafe

APRIL 1, 2016

Here are 10 of the most helpful reports and resources for philanthropy professionals: Giving in an Election Year. A new report on charitable giving in a political climate. 2016 Nonprofit Sector Leadership Report. The 2015 Charitable Giving Report. 50 Fascinating Philanthropy Stats.

Professional 20

Professional Causes NGO News 20

Care2

SEPTEMBER 10, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) a) Build or buy. b) Ask around.

Video 28

Video Interview Social Media Online 28

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 21, 2007

Allan Benamer and Holly Ross debate transparency and publishing web stats numbers. Michelle Murrain weighs in with a thought provoking post, " What Do Web Stats Mean, Anyway? " I think web stats are useful when we are using them measure our outcomes. He suggests starting with the context here and then read his article.

Open Source 50

Open Source Nptech Summary Tag 50

Care2

JULY 10, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Philip King: ROI or cost of funds raised.

Social Media 34

Social Media Trend Advocacy Online 34

Care2

MARCH 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 31

Convio Benchmark Studies Social Media 31

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2008

o is Transparency - and the best example of that is what the Indianapolis Art Museum has done with its pubic metrics on its web site. The description: "Rants and raves on the latest trends in the world of museum informatics and technology. Another theme of web2.o Musematic is a group blog of museum technology professionals.

Arts 74

Arts Social Media Examples Artist 74

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2007

If anything, that's the most important thing about social media metrics or for any metrics. Metrics in context connected to action - whether to improve a program already underway or evaluate impact. I'm more interested right now in applying the metrics to program improvement. " and "What is the general trend?

Metrics 50

Metrics Action RSS Feeds 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. " I asked him if would share a screen shot of the report and reflect a little further on his comment.

Measure 50

Measure Social Media Tools Technorati 50

Connection Cafe

DECEMBER 5, 2016

Fund accounting solutions are designed specifically to ease the burden of reporting against these restrictions and, for organizations with diverse funding sources, should be seen as a must have. For organizations dealing with funds designated for a specific use (i.e. grants, major gifts, endowments, etc.) Robust Budgeting Capabilities.

Software 20

Software Grant Nonprofit Fund 20

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati Metrics 50

Connection Cafe

DECEMBER 22, 2013

It’s incredibly important- Saying Thank You Like You Mean It - and it’s reported to be indicative of a donor’s willingness to give again. According to the 2014 Content Marketing Report, 92% of the nonprofits surveyed are using content marketing. Curious about what other findings are reported in the study?

Story 54

Story Nonprofit Social Media Content 54

Bloomerang

JULY 23, 2021

Let’s finance the whole thing, and let’s do it every year because when stats show that over 91% of nonprofits never reached $5 million, that’s a bonkers stat to me because who did we need most these last 18 months, right? So when we always lean into the data and metrics and. How did we report to them?

Money 107

Money Video Fundraising Gift 107