Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

And when video is paired with a continuous strategy and clear metrics for success, there is overwhelming evidence showing that it is a crucial, important investment for nonprofits. In the Into Focus report , See3, YouTube and Edelman surveyed nonprofit staff and found that the clear majority recognizes the power of video.

Video 139

Video Communication Strategy Stats 139

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Profit/loss.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Connection Cafe

OCTOBER 31, 2013

Event metrics can be great guides as we plan. In earlier posts, npENGAGE has discussed how to focus on our event fundraising analytics and how to use these metrics for success. But what do we actually do with our data once we pull that report? Want more on using metrics to create an action plan? Warm Bodies.

Metrics 34

Metrics Action Create Benchmark 34

Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. Well, here’s another mind-blowing stat: Radicati Group reports that there are over 4 billion email users worldwide, and that number is projected to reach 4.6 The numbers don’t lie! billion by 2025.

email 52

email Rate ROI Social Media 52

Nonprofit Tech for Good

JUNE 13, 2013

That said, below is selection of metrics to track and a brief explanation as to why. Other Metrics. In the far left column, add the metrics you want to track. Under the green row, add your fundraising metrics. At the beginning of each month, plot your metrics. SUM your totals for monthly columns and annual rows.

Track 234

Track Mobile Media Fundraising 234

Qgiv

NOVEMBER 9, 2023

Share stats and information that people can easily understand. Here are a couple key metrics: Donations : Have your donations increased? Tell your impact story. People are more likely to support organizations that they feel connected to. Share your organization’s story in a compelling and inspiring way. Research your competition.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Nonprofit Tech for Good

APRIL 10, 2022

Using a graphic design tool such as Canva or Venngage , converting powerful stats, quotes, and CTAs into graphics is a time-tested, proven method to grab the attention of your followers, thus increasing your engagement on Twitter (and all social media). Create custom graphics for powerful quotes, statistics, and call-to-actions.

Twitter 355

Twitter Practice Social Media Nonprofit 355

NetWits

NOVEMBER 29, 2011

Analyze the stats of previous emails. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008. Give current subscribers the opportunity to tell you what they like. Capture more info during event registrations.

email 230

email Raise Cancer Info 230

Nonprofit Tech for Good

JUNE 13, 2013

That said, below is selection of metrics to track and a brief explanation as to why. Other Metrics. In the far left column, add the metrics you want to track. Under the green row, add your fundraising metrics. At the beginning of each month, plot your metrics. SUM your totals for monthly columns and annual rows.

Track 186

Track Mobile Media Fundraising 186

Neon CRM

AUGUST 24, 2023

This is where the increasing amount of nonprofit sector research reports can help. This article will dissect the different types of nonprofit sector reports you may come across in your own research. No matter what type of report you may end up utilizing for your own work, it is important to ask a few assessment questions.

Hype 52

Hype Research Marketing Benchmark 52

Everyaction

OCTOBER 11, 2017

Built on top of EveryAction's unparalleled reporting functionality, users can easily create pie charts, donut charts, bar graphs, line graphs, and area charts based on any criteria for data in their database. For many organizations, that's probably all they'll ever need. However, Analytics Dashboards on EveryAction are fully customizable.

Chart 40

Chart Data Build Stats 40

Connection Cafe

OCTOBER 24, 2017

This annual report examines the performance of 16,855 events in the United States and Canada over a three-year period from January 1, 2014 to December 31, 2016. The study takes a deep dive into the metrics, statistics, and trends of four different peer-to-peer fundraising event types: cycling, endurance, 5Ks and walks.

Fundraising 33

Fundraising Stats United States Change 33

Nonprofit Tech for Good

SEPTEMBER 20, 2018

While there’s a ton of insightful data I could share, there are 5 must-know recurring giving stats I want you to know. This is a really scary stat to me. Not only does it improve your typical email metrics, it often generates more email responses which help to cultivate the relationship with your donor. The result?

Stats 263

Stats Giving Fundraising Gift 263

Bloomerang

AUGUST 29, 2023

Report on fundraising data. By using a fundraising platform that integrates with other software solutions, you can ensure seamless data transfers between platforms, enhancing your reporting capabilities. Customize your dashboard to show the fundraising metrics most important to your nonprofit’s mission and campaign success.

Platform 62

Platform Donation Online Fundraising 62

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

Set Program Goals & Metrics. Clarify quantifiable outcomes or metrics that can be easily measured on a routine basis. Report Out. newsletters, social media, blogs, annual reports, etc.). newsletters, social media, blogs, annual reports, etc.). Start with the question, “what does success look like?”

Measure 50

Measure Impact Program San Francisco 50

Connection Cafe

MAY 9, 2013

Efforts that improve these metrics often lead to growth in revenue and vitality of an event or event series. Refer to Analyze This: A Nonprofit’s Guide to Event Fundraising Analytics by Convio and Event 360 for an excellent discussion of these key peer-to-peer fundraising metrics and more. How Do I Use Metrics with My Event?

Analytics 40

Analytics Benchmark Fundraising Metrics 40

Nonprofit Tech for Good

DECEMBER 12, 2011

Define Your Metrics and Create a Social Media ROI Spreadsheet. Once you have defined your goals and objectives, create a social media ROI spreadsheet to monitor and report your progress from month to month. In the far left column of the spreadsheet, list the metrics that you want to monitor. Show her the stats.

Social Media 223

Social Media Media Avatar Organization 223

DNL OmniMedia

FEBRUARY 11, 2021

These stats were compiled by the team at Blackbaud, long-time stand-out providers of nonprofit technology. It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. How do we know this?

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Connection Cafe

APRIL 24, 2014

So I broke down and purchased a FitBit and as a metrics geek, I have to say I love it! So why not think of your event metrics as your own personal P2P FitBit? So what metrics should you check out to monitor the health of your peer-to-peer fundraising event? So here is another metric to put in your own fundraising rucksack.

Fundraising 37

Fundraising Benchmark Metrics Blackbaud 37

Classy

APRIL 16, 2021

Snapshot: Today’s Environmental Sustainability Stats. million metric tons of electronic waste was produced globally in 2019 alone, but only 11.4 California State Park’s Virtual Earth Day Report helps them track their progress and record their impact for prizes. Read Next: How Ocean’s Power Our Wallets, Health, and Planet.

San Diego 126

San Diego San Francisco California Conservancy 126

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2012

The Valid Metrics Framework, Updated to Include Social Media. Too often I hear nonprofit communicators and techies bemoan the stats that their Executive Directors and boards want them to track – mostly follower counts and ‘Likes’. And those Facebook fans that your board is asking you to count and report on?

Measure 96

Measure Social Media Media Social 96

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

Social Media 102

Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

We also just started reporting on the metrics we already had available (web analytics, FB insights, email campaign stats) and are now moving towards more of a “digital content services&# model with metrics related to specific campaigns, etc.&#. There are specific metrics for specific platforms.

Measure 101

Measure Social Media Media Benchmark 101

Media Cause

DECEMBER 6, 2023

Annual reports are, well, an annual topic of conversation (or contention) at most nonprofit organizations, and the majority of for-profit companies and corporations. Pt 1 Why did an agency create an Impact Report, anyway? Pt 1 Why did an agency create an Impact Report, anyway? Inspired by insights. Informed by data.

Report 64

Report PDF Stats Channel 64

Connection Cafe

JULY 12, 2013

While it is advised to review event metrics after an event, it may be beneficial to review some fundraiser participation while the fundraising is actually happening. If the reporting reveals these tools are being underutilized, then it may be advantageous to reconsider how your organization is currently messaging these online tools.

Online 38

Online Fundraising Metrics Benchmark 38

Bloomerang

NOVEMBER 13, 2021

We are here to talk about reporting impact, specifically creating tools and some good processes to do that for your donors. dang, this is a great topic, this is so timely as people are, you know, perhaps getting annual reports together. well, five areas of conversation revolve around, “What is impact reporting?

Report 79

Report Measure Impact Process 79

Beth's Blog: How Nonprofits Can Use Social Media

JULY 19, 2010

I loved this post from Devon Smith analyzing the metrics and reaping insights from her post on The Networked nonprofit. I learned about some new techniques for measuring blog stats and Twitter. So, go read her post now.

Network 92

Network Oakland San Francisco Photo 92

NTEN

JULY 14, 2011

Data Exploration and Reporting. One of the best things about using tools with APIs is that you can consolidate your reporting and data in one centralized location to create a business dashboard for yourself and your internal teams, or even for the general public.

API 84

API Social Media San Francisco Integration 84

Tech Soup

MARCH 12, 2013

In their gigantic 2011 email benchmark report, Marketing Sherpa indicated the most effective way to improve email message relevancy was to automatically send email based on triggers.What's a triggered email campaign? But these stats show how receptive people are to email after they've take an action. And for brands, they work.

email 55

email Marketing Registration Nonprofit 55

Amy Sample Ward

SEPTEMBER 20, 2010

While they aren’t the most comprehensive of reports, there is no point in ignoring free metrics! There are stats built into the tool for the number of clicks and so on, but if you are measuring site traffic already it shouldn’t be new that regard. URL Shorteners – [link]. Nutshell Mail – [link].

Tools 162

Tools Tech Map RSS 162

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

Flickr photo from Wesley Fryer Stephen Downes points to this post by Wesley Fryer, " Feedburner Stats Drop After Google Account Merge" I haven't yet merged my account and all of sudden my counts dropped 1,400 subscribers. At e-metrics, someone told me it had to do with them dropping counts from different news readers.

RSS 50

RSS Stats Adwords Feeds 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Over the past six months, I've been doing some writing on metrics/analytics in general and Google Analytics in particular. We're using the Idealware stats to explore Google Analytics and to look at some of the basic reports and explain metrics. My role on the panel is to look specifically at Social Media Metrics.

Analytics 50

Analytics Web Metrics ROI 50

Care2

JUNE 18, 2011

This is a significant increase from 2007 when ComScore reported that Internet users spent 1 out of every 12 minutes online using social networks. As you read that stat, you’re probably saying to yourself "wow, that’s impressive. As savvy marketers and nonprofit campaigners know, numbers can be sliced and diced.

Social Media 78

Social Media Media Social Stats 78

Connection Cafe

JULY 17, 2013

I’m happy to report that I’ve a shift here. The first metric that we need to rethink is measuring success based on the percentage of participants we’re converting into fundraisers. So, guess what… despite all our best efforts we’re not moving this massive metric boulder. I’d say that’s progress… woo-hoo! Is it working?

Time 36

Time Fundraising Chart Stats 36

Connection Cafe

APRIL 26, 2018

As reflected in the recently released Charitable Giving Report Spotlight: How Fundraising Performed in the Higher Education Sector in 2017 , donors have responded to the calls for support in a resounding way. Here are some key stats that recap the impact to the higher ed sector: Online giving grew 13.2% in 2017 compared to 2016.

Education 23

Education Trend Conversation Giving 23

Connection Cafe

APRIL 1, 2016

Here are 10 of the most helpful reports and resources for philanthropy professionals: Giving in an Election Year. A new report on charitable giving in a political climate. 2016 Nonprofit Sector Leadership Report. The 2015 Charitable Giving Report. 50 Fascinating Philanthropy Stats.

Professional 20

Professional Causes NGO News 20

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Scope: This screencast will demystify web analytics and use Author and Analytics Evangelist Avinash Kaushik's mantra of simplicity to illustrate some of the useful features and reports in Google Analytics , a free but powerful web analytics software tool. How can Google Analytics reports data help improve your Web site's performance.

Screencast 50

Screencast Analytics Measure Web 50