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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth. It needs to be combined with the other metrics to provide value. 5) Retention. 1) Traffic.

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Leveraging Email Automation to Enhance Donor Relationships

Get Fully Funded

While your mission is what drives your nonprofit, your relationships with donors are what sustain it. The work you do wouldn’t be possible without the generous support of your donors, so it’s vital that you work to build genuine relationships that inspire them to continue giving.

professionals

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Let Data Drive Your Decisions

Bloomerang

An example of a KPI could be the number of surveys completed after an event. This is a measurable number that could be adapted if the survey needed to be given in different formats. Unsurprisingly, most organizations collect data through forms, questionnaires, surveys, databases, and customer relationship management systems.

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Donor Stewardship: Expert Tips to Build Strong Relationships

Bloomerang

The foundation of an effective fundraising strategy is built on the relationships your team forms with the people who power your mission. Every member of your nonprofit team already knows how to build strong relationships with friends, co-workers, family members, significant others, and more. What is donor stewardship?

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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. Build strong relationships with your supporters and keep them invested in your mission by having a thoughtful social media thank-you plan in place. After all, with 4.9

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Dear Moby, what are the different types of email marketing? 

Whole Whale

Email marketing can be used to promote an organization’s mission or services, or it can be used to build relationships with subscribers, donors, and prospects. Marketing funnels help to give context and relative value to metrics that build on each other to work toward achieving a goal.

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Engage, request, repeat: The proven formula for retaining donors

Candid

Donor retention is the measurement of how many donors continue giving to your nonprofit year after year. You can calculate this metric for your organization by dividing the number of donors who gave again this year by the total number of donors who gave last year. . The donor retention formula.

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