sgEngage

MARCH 15, 2024

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Learn more: Using Data to Make Annual Giving Work for You Measuring Outcomes Outcome metrics are powerful, necessary tools for demonstrating transparency and accountability.

Measure 90

Measure Help Analysis Metrics 90

DipJar

NOVEMBER 15, 2022

In this sense, impact metrics are the specific measures of the positive and negative effects of an intervention, action, or project on individuals, communities, or the environment. In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

Metrics 52

Metrics Impact Guide Literacy 52

NetWits

APRIL 2, 2013

The conversation around email performance is wrong: open and click-through rates alone do not show constituent engagement. To say this is a highly anticipated, monumental report would be an understatement. The annual report informs how organizations measure impact relative to their peers. Figure 1: Opens and open rate.

Rate 139

Rate San Diego Open Benchmark 139

Nonprofit Tech for Good

AUGUST 9, 2021

As discovered in the Global Trends in Giving Report , the.org domain is by far the most trusted domain for nonprofit website and email communications. And while that may sound low, it is double the rate of Facebook Pages. Gmail, Yahoo, etc. 3) Monitor your LinkedIn Analytics. 4) Experiment with LinkedIn Ads (maybe).

Linkedin 363

Linkedin Practice Social Media Sponsor 363

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Crowdfunding.

Strategy 281

Strategy Fundraising Social Media Nonprofit 281

EveryAction

JULY 12, 2023

updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns. Those kinds of results help explain why we’re seeing organizations add mobile messaging to their omni-channel repertoire.

Channel 224

Channel Work Fundraising Movie 224

Qgiv

JUNE 8, 2021

The Fundraising Effectiveness Project recently released their 2020 Fourth Quarter Report, which examined giving trends for the entire 2020 calendar year. Compared to past years, the 2020 report was as unique as the year itself. All three metrics dropped slightly from 2019 to 2020. The Bad News. to an average of 19.2%.

Report 52

Report Project Effective Retention 52

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. per dollar in online revenue.

Benchmark 62

Benchmark Digital Trend Report 62

M+R

APRIL 16, 2024

It’s not accurate to compare UA pageview data to GA4 pageview data since the metric logic has also changed. So, this year’s Benchmarks only reports on GA4 data collected at the end of 2023 (November and December). This allows us to look at Giving Tuesday and Year End trends across participating organizations.

Benchmark 40

Benchmark Analytics Google Comparison 40

Nimble AMS

SEPTEMBER 14, 2022

According to the Community Brands 2022 Association Trends Study, over half of association professionals say investing in business intelligence and data analytics is a top priority, yet only one-third would rate their organization’s data as excellent or very good. What is the state of your association’s data? Use the best tools.

Associations 136

Associations Data Benefit Practice 136

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. This year's report addressed issues such as email list growth and churn, the rise of monthly giving, and the impact of social media's peer-to-peer fundraising for nonprofits.

Benchmark 81

Benchmark Digital Report Learning 81

Everyaction

AUGUST 23, 2018

When sending a fundraising email, nonprofit Digital staff are keenly aware of the metrics that they need to achieve; a high open rate means the most people are actually seeing the content of the email, and a high click rate indicates that the email's messaging was persuasive enough to move people to donate.

Metrics 49

Metrics Spam Fundraising Rate 49

Association Analytics

NOVEMBER 16, 2021

What’s the difference between analytics and reporting? First: Reporting vs. Analytics. Reports share information on what has already happened in your business in an organized, straightforward format. You need reports to help run your business. It’s a bit of a mindset shift from reporting, but an important shift to make.

Analytics 169

Analytics Data Beginner Associations 169

sgEngage

AUGUST 3, 2021

We are inspired by the work of our partners and the clients we support as we review this year’s 9 th Employee Engagement and Corporate Social Responsibility industry report , covering data collected from January-December 2020. This was the only group that had an increase for all metrics from the 2019 report.

Disaster 94

Disaster Social North America Companies 94

Connection Cafe

OCTOBER 28, 2014

Blackbaud’s annual Online Benchmark report was released earlier this month at #bbcon and the results speak largely to a positive outlook for nonprofit fundraising. . But the question those metrics beg is how the increase in volume is impacting email performance. Open rates are flat. Usable email file size is up 8%.

Benchmark 55

Benchmark Metrics Report Online 55

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. Are there 2020 trends that we will continue to see in 2022? There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4%

Online 94

Online Fundraising Benchmark Adwords 94

Nonprofit Tech for Good

APRIL 23, 2019

Nonprofits use CRMs to manage their donor relationships, to segment supporters by interest areas, streamline donor communication, automate fundraising, and report on outcomes to the board, donors, and community. Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics?

Metrics 263

Metrics Nonprofit Profile Platform 263

Connection Cafe

NOVEMBER 29, 2018

That’s why we put together a list of the five essential metrics you need to know, as a fundraiser, to achieve higher retention rates. Tracking these metrics will help you keep a pulse on the current engagement of your donors so you know which efforts are working and which ones need to be increased or modified. Donor Level Moves.

Metrics 42

Metrics Donor Fundraising Retention 42

Neon CRM

AUGUST 24, 2023

This is where the increasing amount of nonprofit sector research reports can help. This article will dissect the different types of nonprofit sector reports you may come across in your own research. No matter what type of report you may end up utilizing for your own work, it is important to ask a few assessment questions.

Hype 52

Hype Research Marketing Benchmark 52

Kindful

NOVEMBER 22, 2021

When it comes to acquisition, we all know that metrics matter. However, most nonprofits don’t know which metrics to look at —or what to do with that information once they have it. . Taking time to read spreadsheets or reports full of data can be time consuming and overwhelming. I recommend looking at three key metrics. .

Results 62

Results Action Metrics Rate 62

Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Useful analytics come from a comprehensive data set, typically from a donor management software, that can be manipulated into an intuitive report that anyone can digest. What can data help your nonprofit achieve?

Data 69

Data Metrics Nonprofit Analysis 69

sgEngage

NOVEMBER 10, 2023

The trend leans heavily toward a monthly gift cadence, with 94% of recurring donors preferring to give monthly. Increases Retention Rates and Donor Life Cycle With each recurring donation, your organization may send thank-you notes with suggestions to stay engaged beyond financial support. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Achieve

JUNE 1, 2023

Analyze your online giving trends and engagement metrics. Assess metrics such as your email open rate or online donation rate to measure your success. Their retention rate. Analyze your online giving trends and engagement metrics. Your online donor retention rate.

Donation 52

Donation Donor Giving Demographics 52

The MatrixFiles

FEBRUARY 23, 2024

Unfortunately, it continues to rise, spreading from national news down to the local level at an alarming rate. Members report having to work doubly and triply hard to shore up their credibility. One association conducts an annual brand tracker; trust in the association is one of the metrics. Track trends in your industry.

Associations 130

Associations Industry Government Education 130

Neon CRM

MAY 22, 2023

In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate ! Apple matches gifts made by full- and part-time employees between $1 and $10,000 at a 1:1 rate. Some matching gift email metrics are similar to those of a standard nonprofit marketing email.

Gift 97

Gift Results email Metrics 97

sgEngage

DECEMBER 20, 2023

From creating a financial cushion to clearly managing your financial reporting, your finance team can create a strong foundation to help you weather whatever the new year has in store. But they often come with many strings attached—such as detailed reporting requirements. So many nonprofits found 2023 to be particularly stressful.

Foundation 82

Foundation Build Grant Fund 82

NonProfit Hub

NOVEMBER 26, 2020

Your nonprofit’s donor retention rate is the percentage of donors who give from year to year, or over any other specific time period. It’s probably one of the most critical metrics you should be studying in 2021. . Start tracking your retention rates. To improve your retention rate over time, you first have to track it!

Retention 75

Retention Donor Online Rate 75

sgEngage

NOVEMBER 14, 2023

In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. Data integration allows nonprofit healthcare organizations to: Exchange data at a faster rate. Standardize data formats to ensure consistency.

Integration 78

Integration Data Nonprofit Platform 78

sgEngage

JULY 15, 2023

It takes various components to make an organization run effectively, and by properly utilizing donor data and information, organizations can track interactions, estimate future performance, address potential concerns, and see donor retention trends. Donor communication should be productive, informative, and personalized.

Management 52

Management Donor Blackbaud Retention 52

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. Reporting on goals and maintaining accountability. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Classy

JULY 28, 2021

Our latest report, The State of Modern Philanthropy 2021 , elevated data trends from over 4,800 nonprofits to consider when establishing a modern donation experience. Download the full report to dive deeper into these insights, as well as many more. Look for trends among the following: Outreach strategies you used on those days.

Experiment 93

Experiment Donation Ideas Create 93

sgEngage

JUNE 9, 2023

You can pull in different report metrics and filters to get the information you need to make decisions. No need to duct tape on a separate piece of software to manage your outside reviewers or get more in-depth reporting. You’re having something built from scratch that only you are going to use.

Software 88

Software Grant System Industry 88

Bloomerang

MAY 31, 2022

That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Donor stewardship helps you boost your donor retention rate , helping you earn much more over time. Major gifts.

Strategy 106

Strategy Develop Fundraising Nonprofit 106

Classy

AUGUST 4, 2021

Your development and fundraising team typically owns campaign creation, supporter management, and reporting. High-performing teams will use reporting features to gauge success over time and see where there are opportunities for improvement. They’ll look at metrics on missing donor data, address updates, and donor actions.

Fundraising 95

Fundraising Metrics Database Nonprofit 95

sgEngage

JANUARY 17, 2023

Using the toolkit’s free Reflection worksheet, gather data on your current revenue streams, audience, donor retention rates, and more. Establish the metrics that will determine which elements work, and which offer opportunities for improvement. Your strategy should: Clarify expectations, roles, and goals.

Gift 76

Gift Develop Measure Reflection 76

Bloomerang

NOVEMBER 10, 2023

Look at each supporter’s giving history and identify trends. Use your CRM to develop a report template to measure your program’s impact. For example, if your retention rate for your major gift program is low, you might consider revamping your major donor stewardship and appreciation program.

Gift 100

Gift Raise Guide Relationship 100

DNL OmniMedia

NOVEMBER 22, 2022

Google has a metric called Quality Score. This metric is used in conjunction with your bids to determine which ads to run and what each ad should cost. An ad’s Quality Score is calculated by three things: Expected Clickthrough Rate – The likelihood that the ad will be clicked when viewed.

Google 52

Google Results Websites Grant 52