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Why Journey Mapping is so Important to Creating Amazing Member Journeys

The MatrixFiles

This client wants to create an easier way for members and non-members to see all the newsletters the association has to offer, and easily subscribe to receive them. Some newsletters are open to the public, while others are members-only. The client has many goals with this project: Showcase all of their newsletters.

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Mapping the Donor Engagement Cycle: A Visual Guide to Stronger Connections

Neon CRM

Next, $25 donations receive a social media shoutout, $50 donations receive a newsletter mention, and $150 receive a donor event invite. At $100, perhaps a donor receives a physical thank-you letter hand-signed by one of your senior staff or board members; at $200, donors gets special shout-out in your organization’s newsletter, and so on.

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Feel the Heat: Great Tools for Mapping Website Interactions

Byte Technology

Well, if you have, then it’s time to check out heat-mapping, programs that help you gain insights into user interactions such as where on your site they click, what specific areas they explore more than others and generally how they use your site for their purposes.

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Your Nonprofit’s Newsletter: You Are Not the Target Audience

BoardAssist

Your nonprofit’s newsletter is probably a key element in your nonprofit’s communications arsenal. For advice on how board members can make sure their nonprofit’s newsletter is designed as well as it should be, we turned to nonprofit communications maven Kivi Leroux Miller. Communications Director: (awkward silence).

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Data and Maps: Making Place Legible

NTEN

More specifically, what about mapped data? Creating display maps – in print or as digital images – is easier than ever before, and interactive, web-based mapping is all over the place, so to speak. Some of this is a general cognitive truth, but a good part of that comes from poorly designed maps.

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How Nonprofits Can Use Customer Journey Mapping

See3

These opportunities may include your website, e-newsletters, social media channels, live events, direct mail, and mentions your organization through media, family and friends. Historically, customer journeys have mapped someone’s purchase behavior for a product in the marketplace. Map-Making 101.

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Build a Non-profit Website that Works [Steal These Ideas!]

Get Fully Funded

Start With the Basics: Platform, Domain Name, and Site Map The first thing you need to do in building your non-profit website is choose a platform. Next, you need a site map. This is a map that lays out the pages your site needs. When you think about your site map, think about your audience. Keep it simple.

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