Nonprofit Tech for Good

MARCH 20, 2024

Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). Online Fundraising Strategy 93% of nonprofits believe that a strong brand identity has a positive impact on donor engagement. Double the Donation ] The current donor retention rate is 41.9%.

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Statistics Online Fundraising Benchmark 235

Nonprofit Tech for Good

MAY 8, 2023

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. Now, making a purchase on Amazon is as simple as sliding a button from left to right on your cell phone.

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Lesson Marketing Amazon Adopt 296

The Fundraising Authority

DECEMBER 10, 2022

Sometimes this conversation happens in person or on the phone. Other times, we talk to our donors through newsletters, e-mails and snail mail letters. In-person conversations are better for collecting stories than phone calls, but they are not always possible. How to Solicit Stories for Your Fundraising Work.

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Story Work Fundraising Storytelling 350

Nonprofit Tech for Good

NOVEMBER 5, 2009

A new service called Intuit GoPayment enables nonprofits to accept credit cards on mobile phones ( View Supported Phones ). You can use the system to email or text a receipt, but I strongly suggest that you follow up with an e-mail thank you letter. Maybe your nonprofit does a year-end phone banking campaign?

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Phone Mobile Fundraising Mail 189

Nonprofit Tech for Good

NOVEMBER 9, 2020

In a June 2020 Engage by Cell webinar , marketing expert Ric Militi of InnoVision Marketing Group shared, “Text messaging is one-on-one communication with your donor coming through the most private part of their phone. Building Your List of Cell Phone Numbers. Spamming is illegal, and often goes straight to a junk mail folder.

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Communication Donation Tech Tools 304

Everyaction

FEBRUARY 5, 2018

In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. While it’s tempting to default to cost effective communication channels like email and Facebook, direct mail is still very much in play. Today, direct mail continues to be an effective way to prompt donors to take action.

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Mail Test Audience Tools 67

NonProfit PRO

NOVEMBER 17, 2021

Emails, social media posts, direct mail, phone calls — there are so many ways to reach donors. However, text messaging has emerged as an effective way to make a big impact for your next fundraising campaign. Sign up for this webinar to learn more about UNHCR’s success and how to add text messaging to your donor cultivation toolkit.

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Campaign Practice Fundraising Mail 130

Nonprofit Tech for Good

SEPTEMBER 23, 2020

Direct/Post mail (credit or debit card, cheque) – 12%. Phone – 2%. A handwritten note sent through the mail asking me to give – 12%. A personal phone call asking me to give – 5%. Public media and communications – 0%. Science and technology – 0%. PayPal – 12%. Cash – 3%.

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Statistics Donor United States NGO 363

The Fundraising Authority

NOVEMBER 28, 2020

Send out letters, send out e-mails, make calls, write posts on your website, hold small group meetings…. If you’re going to solicit through e-mail, you’ve got to cultivate through e-mail. If you’re going to make asks through direct mail, you have to cultivate (i.e. communicate) through direct mail.

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Fundraising Homeless Mail Hype 240

Eric Jacobsen Blog

JUNE 9, 2014

Those interruptions come from e-mail alerts, instant messages, cell phones and handheld devices that constantly buzz. The typical employee also checks e-mail dozens and dozens of times a day. As a leader in the workplace, work with your employees to manage e-mails and to lessen daily interruptions. Productivity drops.

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Mail Management Phone Technique 58

Bloomerang

OCTOBER 16, 2023

First names only! Here are 6 channel options: A simple phone call from you, or even better—a board member A postcard A video email A letter An email A text 3 time-saving ways to report impact with scale and efficiency (no matter how big or small you are!) Texting is the 21st century version of a phone call. You get the idea!

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Gift Script Phone Voice 103

Nonprofit Tech for Good

SEPTEMBER 27, 2021

Inform and update those providing the donation with the programs and efforts that are supported because of their donation, and don’t forget to send them a follow-up email or phone call to thank them for providing a tribute gift. Additionally, create a space on the website to acknowledge tribute gifts.

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Giving Strategy Fundraising Gift 340

DonorPerfect

JANUARY 9, 2024

Contributed by Erica Waasdorp, President of A Direct Solution When I first started fundraising monthly, now more than 30 years ago, there were only mail and phone appeals. Face-to-face conversations had just started, and some nonprofits were putting their toes in the water with direct response TV. Now, things are quite different.

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Program Giving Mail Phone 52

Nonprofit Tech for Good

APRIL 15, 2020

Nonprofits are missing a big opportunity to stay more connected with their donors by not capturing their mobile phone numbers. The Telephone Consumer Protection Act (TCPA) asserts that if you have a donor’s phone number, or a donor supplies it, it is implied permission to text them any future messages.

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Practice Donation Paypal Badge 363

Pamela Grow

AUGUST 2, 2023

And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. Organize board members for a phone thank-a-thon. For direct mail, always think package, not letter. Multichannel without question. By segment?

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Free Fundraising Mail Nonprofit 88

Pamela Grow

NOVEMBER 30, 2023

Breaking the rules can be one of the very best things you can do to increase response for your next nonprofit direct mail appeal. Shut down notifications, turn off your phone, and grab a cup of coffee to learn what you can still do to drastically improve the results of your next appeal.

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Lesson Flash Storytelling Mail 52

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

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Mail Money Raise Tips 61

Eric Jacobsen Blog

MARCH 5, 2024

New Year's Resolutions for leaders : Don't micromanage Don't be a bottleneck Focus on outcomes, not minutiae Build trust with your colleagues before a crisis comes Assess your company's strengths and weaknesses at all times Conduct annual risk reviews Be courageous, quick and fair Talk more about values more than rules Reward how a performance is achieved (..)

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Mentoring Policy Review Technique 98

Eric Jacobsen Blog

AUGUST 27, 2012

Are you leading an organization where e-mail communication is ineffective? Here are some wise guidelines that Verizon Wireless has used to promote effective, efficient and responsible e-mail use within its company. E-mail should bring closure to work , not create more work. Keep e-mails short. written by Denny F.

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Mail Effective Guidelines Press 73

Bloomerang

OCTOBER 30, 2023

Taking a multi-pronged approach Feeding America advises using a multi-pronged direct marketing approach that includes and integrates direct mail, personal phone calls (including telemarketing), texting, and video. I asked Aaron about Feeding America’s current commitment to direct mail. There’s nothing better than that.”

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Feeds San Antonio Donor America 85

Eric Jacobsen Blog

FEBRUARY 9, 2012

Are you leading an organization where e-mail communication is ineffective? Here are some wise guidelines that Verizon Wireless has used to promote effective, efficient and responsible e-mail use within its company. E-mail should bring closure to work , not create more work. Keep e-mails short. written by Denny F.

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Mail Communication Effective Guidelines 65

Qgiv

NOVEMBER 2, 2023

Pulling direct mail/email lists Another way you can engage in fundraising automation is with your mailing lists. Whether you’re planning to send direct mail or email, instead of searching for individual donors to mail to, you can pull a list of your donors who meet the criteria you’re looking for.

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Work Fundraising Mail Integration 122

Bloomerang

MARCH 22, 2024

Develop a direct mail donor acquisition program. Develop an email and/or phone number acquisition program. For example, you might hire a direct mail consultant to teach you all the things you must consider and the best ways to approach and implement them. Develop user-friendly donation landing pages and gift processing.

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Consultant Develop Teach Problem 104

M+R

DECEMBER 8, 2023

Anyone using Apple’s iMessage, Apple Mail, or Private Browsing Mode in Safari (with the option to enable it outside of Private Browsing). Apple Mail is Apple’s email client. Link Tracking Protection applies to any email address used in Apple Mail, regardless if it’s an apple email address or not. About 17% of the U.S.

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Track Digital Change Fundraising 102

Eric Jacobsen Blog

APRIL 23, 2011

Are you leading an organization where e-mail communication is ineffective? Here are some wise guidelines that Verizon Wireless has used to promote effective, efficient and responsible e-mail use within its company. E-mail should bring closure to work , not create more work. Keep e-mails short. written by Denny F.

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Guidelines Mail Communication Effective 67

Pamela Grow

SEPTEMBER 7, 2023

The gift was made online and I was delighted by the follow-up, a personal phone call from someone at the school, along with a wonderful Welcome pack that I received in the mail. And, while I may not have been thrilled with some of the direct mail packs I’ve received from St.

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email Time Gift Mail 64

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). Research the steps needed to create a direct mail fundraising program (e.g. bulk mail permits, rules and regulations, mail houses). your neighbors.

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Fundraising Mail Law Donation 347

Bloomerang

AUGUST 27, 2021

I also received articles in the mail. You can lead up to a face-to-face visit or phone or video call by asking for feedback via email or mail. . As soon as the survey is returned (electronically or via mail), send an immediate thank you with a suggestion of a few dates and times for a visit. So far, so good. .

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Personal Mail Advice Survey 117

Bloomerang

DECEMBER 13, 2021

The subject line is like the envelope for a direct mail letter; it’s a critical part of your appeal “package” as 47% of email recipients open an email based on the subject line alone. If someone wants to reach you by phone or email, it should be easy for them to do so. Send it to everyone on your mailing list who hasn’t responded yet.

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Tips Fundraising Pledge Mail 118

Eric Jacobsen Blog

JUNE 10, 2011

Those interruptions come from e-mail alerts, instant messages, cell phones and handheld devices that constantly buzz. The typical employee also checks e-mail 50 times a day. As a leader in the workplace, work with your employees to manage e-mails and to lessen daily interruptions. Productivity drops.

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Mail Product Phone Technique 49

Double the Donation

JULY 27, 2022

Not to mention, they also offer a higher response rate than other marketing methods such as direct mail or phone calls. Compared to other types of marketing, email campaigns don’t require any physical materials or the same level of staff time. Therefore, […].

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email Question Method Mail 52

Network for Good

OCTOBER 14, 2020

Consistency between your direct mail, social media posts, and your donation page creates a cohesive message and reinforces your donor’s choice to give. For a variety of reasons, some people just prefer to mail in a check. Use your board members to make personal phone calls to large donors.

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Results Strategy Mail Mobile 98

The Fundraising Authority

AUGUST 6, 2021

… in person and over the phone). Make phone calls. Add them to your mailing list. You need to build relationships (with sponsors, auction donors, guests, etc.) You need to cultivate your donors. You need to make asks (even… gasp!… 2: Who you have on your team matters. Do meetings. 8: Event revenue grows over time.

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Profit Fundraising Sponsor Money 339

EveryAction

OCTOBER 26, 2022

It is the 21st-century version of a phone call. Two weeks later, you get their end-of-year appeal in the mail. M+R’s Benchmarks report found that 54 percent of nonprofit web traffic in 2021 came from mobile devices—meaning that on a very basic level, donors are interested in interacting with nonprofits using their smartphones.

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Donor Giving Gift Photo 216

Greater Giving

JULY 18, 2023

Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Here are the key pieces of information we suggest gathering: Contact details: Gather donors’ names, email addresses, phone numbers, and postal addresses. Use your mailing list effectively.

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Data Donor History Demographics 98

Eric Jacobsen Blog

AUGUST 21, 2011

Here are some wise guidelines that Verizon Wireless has used to promote effective, efficient and responsible e-mail use within its company. E-mail should bring closure to work , not create more work. Before you write an e-mail, ask yourself if calling or visiting the recipient will bring better communication. Keep e-mails short.

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Mail Companies Effective Guidelines 49

Eric Jacobsen Blog

DECEMBER 13, 2023

Don't micromanage Don't be a bottleneck Focus on outcomes, not minutiae Build trust with your colleagues before a crisis comes Assess your company's strengths and weaknesses at all times Conduct annual risk reviews Be courageous, quick and fair Talk more about values more than rules Reward how a performance is achieved and not only the performance (..)

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Mentoring Policy Technique News 82