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Why is Donor Retention Rate So Important?

Qgiv

Darrell Law is the VP and Chief Growth Officer at Infinity Concepts. Research consistently shows that it almost always costs more to acquire a new donor than it does to retain an existing donor, making your donor retention rate a very important metric to track. What Is Donor Retention Rate? How to Calculate Donor Retention Rate.

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Solutions Day 2023—It’s Happening!

.orgSource

Nonprofit attorney Kimberly Pendo, a founding member of Chicago Law Partners, is going to discuss the issues we all need to understand. Also on her agenda is how copyright law and fair use apply to AI. Get advice on the dos and don’ts from an expert. Step into the future of effortless renewals with us!

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New Tax Law: Understanding the Impacts on Charities and Giving

ASU Lodestar Center

The tax law and jobs act (TCJA) presents many changes for nonprofits to consider in 2018. The following changes to the law are some of the most critical when considering the effect they may have on charitable giving to nonprofits. Figure 2 illustrates the rate at which people donate to different types of charitable organizations.

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International Leadership, Women’s Issues, and Branding—A Conversation With Allison K. Summers, CAE

.orgSource

In the United States, only approximately four states have a law prohibiting marriage under the age of 18. Someone under the age of 18 who is in a battered or abusive situation is still a minor in the eyes of the law, even when they are married,” Allison explained. Each year, 12 million girls are married before they turn 18.

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns. If they can not, then those subscribers should be deleted to improve your open rate, thus email deliverability.

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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

Sort through online organizational data (Google analytics, email open rates) to see if there are insights, trends, and patterns that could be used to improve operations. Is the donor renewal rate low? This can include large Fortune 500 companies or even local law firms, smaller companies, business-to-business suppliers, or retailers.

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4 Tactics to Maximize Email Deliverability Inbox Placement Rates

Connection Cafe

Starting during the weekend of Black Friday, Cyber Monday and #GivingTuesday in 2016, Gmail introduced a new method for measuring the quality of engagement when it comes to email deliverability from the email sender to determine if an email should be delivered to an inbox, known as the inbox placement rate.

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