Innovations in Online Advertising [Internet Advocacy Roundtable, June 2013]

Frogloop

Jordan Lieberman , President of CampaignGrid. IAR Nonprofit Events Technology Trends

The ABCs of Social Media ROI & Measurements

Connection Cafe

Author: Jordan Viator. Conclusions - Taking the analytics, benchmarks and trends and drawing meaningful conclusions. Cluster together similar tactics such as Tweets, blog posts, mentions, Facebook posts to determine trends (examples in presentation below). ABCs of Social Media ROI and Measurement View more presentations from Jordan Viator.

ROI 169

Hype vs. Reality: What digital channels are the most effective in 2010?

Frogloop

This potential was because it was endorsed by FIFA, has over 200 world-class footballers as supporters, had other high profile supporters like Shakira, Desmund Tutu and Queen Rania of Jordan as well as having an amazing line-up of support from mobile network providers, broadcasters, large digital sites (Facebook, Twitter, Meetup, MSN), etc. Social Networking Technology Trends Web 2.0There is a lot of hype around new digital channels, but little evidence is published to back this up.

Hype 69

10 Tips to Jumpstart Your Nonprofit Social Media Plan

Connection Cafe

Author: Jordan Viator. Test your messages – use different messages and calls to action, track trends and iterate the most effective techniques.

Top tips for Efficiently Measuring Social Media ROI & Getting Strategic with Your Data

Connection Cafe

Author: Jordan Viator. To properly highlight positive trends and insights pertaining to social media metrics, a regularly updated dashboard containing key metrics over time helps maintain reporting in a scalable fashion.

ROI 219

Using Social Media to Speak *With* Your Audience.

SocialFish

This is a guest post by Jordan Menzel, COO of CrowdHall. —————— Jordan Menzel is the COO and Co-Founder of CrowdHall. This tool is awesomely cool – check it out. ——————-.

Is all support created equal?

Connection Cafe

Author: Jordan Viator. ” Chatter from multiple blogs suggests the trend was started by a group of women in Detroit, while ABC News suggests it may have started overseas. Regardless of its origin, the trend took off with lightning speed, and before I knew it, my FB home feed was lit up with Red , Black , and uh… none! Also disappointing is that no one knows where the trend originated. Guest post by Noel Beebe, Interactive Consultant at Convio.

Zoetica Salon: A Couple of Good Resources

Beth's Blog: How Nonprofits Can Use Social Media

A big shout out to their new Director of Social Media, Jordan Viator. January is Tune Up month in the Zoetica Salon , an online space for free peer learning about nonprofits and social media. Here’s a few good resources shared on the wall in the past week.

101 Uses for Dead Data: 101 to 99

NTEN

To wit: Google.org has developed a way to track flu outbreaks based on aggregated search data that trends two weeks ahead of government warnings. Sure, you collect a lot of data, but if you don't use it effectively, it's essentially dead.

Some Reflections About Civil Society 2.0 and Why I’m Not On A Plane To Tunisia Right Now

Beth's Blog: How Nonprofits Can Use Social Media

The post I had originally planned to publish before leaving on a plane for Tunis, Tunisia was going to be all The Women’s Enterprise for Sustainability (WES) , funded through the U.S.

Convio Online Marketing Nonprofit Benchmarks Released - Online Fundraising, Advocacy, and Social Media - frogloop

Frogloop

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio Online Marketing Nonprofit Benchmarks Released - Online Fundraising, Advocacy, and Social Media - frogloop

Frogloop

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Nonprofit Resolutions That Will Make A Difference in 2009 - Online Fundraising, Advocacy, and Social Media - frogloop

Frogloop

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Vote and Comment for ALL these Awesome Nonprofit Panels at SXSW!

Beth's Blog: How Nonprofits Can Use Social Media

Jordan Viator invited me to be a panelist on this panel and I agreed because David Neff is a fellow panelist and I bet Jordan will make him wear an apron! Ami Dar and Nancy Lublin, two social change leaders, present best practices and spot current trends. Submitted by Nancy Lublin.

Lean, Mean Blogging Machines - Online Fundraising, Advocacy, and Social Media - frogloop

Frogloop

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Digg 52

Last Chance to Vote for Nonprofit SXSW Panels: Closes September 4th

Beth's Blog: How Nonprofits Can Use Social Media

Jordan Viator invited me to be a panelist on this panel and I agreed because David Neff is a fellow panelist and I bet Jordan will make him wear an apron! Ami Dar and Nancy Lublin, two social change leaders, present best practices and spot current trends. Submitted by Nancy Lublin.

Iran 82

Convio 2008 Innovator Awards - Online Fundraising, Advocacy, and Social Media - frogloop

Frogloop

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Is Twitter for Old Folks? And other gems from TWTRCON

Beth's Blog: How Nonprofits Can Use Social Media

On Sunday, if you were tuning into Twitter you might have noticed the TWTRCON tag trending. Here's a nice before the event write up from Jordan over at the Convio Blog based on a conversation with Renee Alexander, Operation Smile's Social Media Stragetist.

Would you like a share of $5 million? - Online Fundraising, Advocacy, and Social Media - frogloop

Frogloop

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Twitter Is 2nd After Google in Referrals To My Blog, But They Stay Longer.

Beth's Blog: How Nonprofits Can Use Social Media

Twitter Focus Group: Jordan V from Convio calls Twitter an unofficial focus group! "If you listen closely, you can pick up on trends and ideas that can really help your outreach and communication efforts."

Ratio 77

The Real Housewives of Social Media: Cooking up Recipes for Nonprofit Success

NTEN

Neff and Jordan Viator -- had the great opportunity to lead a session entitled " The Real Housewives of Social Media " Funny Photoshopped pictures were displayed of us, we sported aprons to hype the theme, and we shared information and case studies on various aspects of social media campaigning. The Tools by Jordan Viator of Convio Social media tools tend to be "bright, shiny objects" with which organizations become enamored.

Crowd-sourcing to Clean up Elections and Foil Chad - Online Fundraising, Advocacy, and Social Media - frogloop

Frogloop

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Chad 52

Guest Post: Beth Kanter's SXSWi Nonprofit Panel Roundup

NTEN

Jordan Viator invited me to be a panelist on this panel and I agreed because David Neff is a fellow panelist and I bet Jordan will make him wear an apron! Ami Dar and Nancy Lublin, two social change leaders, present best practices and spot current trends. Submitted by Nancy Lublin. note: I was getting around to writing up my own notes about SXSW, when I realized Beth had done all the work for me, as usual!

Iran 49

Insiders Guide to Video and YouTube for Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

Frogloop

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Insiders Guide to Video and YouTube for Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

Frogloop

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Where are the twenty-something or GEN-Y Bloggers Who Are Writing About Social Change and Nonprofits?

Beth's Blog: How Nonprofits Can Use Social Media

ConnectionCafe : Connection Cafe has a quite a few Gen Y bloggers - Taylor Shanklin, Misty McLaughlin, Brandy Reppy, Lacey Kruger and Jordan Viator. GenYGive is written by Miriam Kagan and talks about motivations and trends related to philanthropy and Gen Y. New Voices of Philanthropy is written by Trista Harris and it covers issues of generational change in the philanthropic sector and more broadly trends in philanthropy.