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The Expanded Matrix Map: Leveraging Your Triple Bottom Line for Fundraising

Blue Avocado

In today's changing world, adding organizational values into the Matrix Map is crucial for nonprofits to demonstrate the impact of funding. The post The Expanded Matrix Map: Leveraging Your Triple Bottom Line for Fundraising appeared first on Blue Avocado.

Map 73
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Feel the Heat: Great Tools for Mapping Website Interactions

Byte Technology

Well, if you have, then it’s time to check out heat-mapping, programs that help you gain insights into user interactions such as where on your site they click, what specific areas they explore more than others and generally how they use your site for their purposes.

Map 100
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So Your Issue is on the Docket: A SCOTUS Media Checklist, Part One

M+R

If your work involves one of these issues (or one of the many others on the docket!), Today, we’ll tackle how to start building out your communication plan once you know that your issue is going before SCOTUS. This is no time for any organization—no matter the issue(s) on which they work—to simply go it alone.

Issue 86
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New Year’s Resolutions For Your Website in 2024

The MatrixFiles

Meet with your membership database and marketing team to map the member join process and map the journey. Of course, your organization could opt for a total website redesign, which would presumably help you tackle a whole lot of regrets, challenges, and issues. Where are the friction points? And so and so forth.

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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

A public service announcement (PSA) is a way to communicate to the public about an important topic or issue that affects most of, if not all of the general public. A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. .

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. Instead of addressing the “how to,” they concern themselves with the bigger issue of “why.” They can alert membership to emerging issues.

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Common Issues for Organizations New to Salesforce (And How to Avoid Them)

fusionSpan

Our fusionSpan Salesforce team shares a few common issues, and tips on how to avoid them as a new Salesforce user. Ideally, the Salesforce Admin should get business process training in all aspects of the company, so that person or team can then map that business knowledge to Salesforce. Salesforce Admin = Company Know-All Source.

Issue 52