Beth's Blog: How Nonprofits Can Use Social Media

MARCH 21, 2017

It is important to set boundaries and the amount of energy to spend on interpersonal interactions, especially when so much of our work depends on interacting with other people – whether face-to-face or virtually. Take a trend-line view. Is the ratio of team/solo time adequate? Is your team emailing after hours?

Collaboration 120

Collaboration Tips Tech Nonprofit 120

Nonprofits Source

JUNE 22, 2017

Lack of resources, expertise, leadership buy-in, choosing the right software tools (or the right strategic partners) all while trying to stay current on the latest marketing trends is overwhelming. Tangible measurements are easy to calculate and can fall into any number of ratios and equations. Cost Per Impression (CPM).

Digital 111

Digital Marketing Guide Chapter 111

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You should be looking at monthly trends over time. Hard Data Points: Look at the Feed Subscribers trends from Feedburner and Unique Visitors Trends from Google Analytics. Reader Engagement Index: This how much your readers are interacting with you and your content and sharing your content with others. . If no, why?

Metrics 81

Metrics Social Media Strategy RSS 81

Connection Cafe

JANUARY 13, 2020

The ‘frontend’ of your organization’s website is the publicly-visible part that your donors and supporters interact with. Optimizing the frontend of your website is essential for giving your supporters a positive user experience when interacting with it. This is a trend worth adopting! Let’s get started.

Websites 35

Websites Design Site Web 35

ASU Lodestar Center

MARCH 14, 2018

That is why we have gathered some of the nonprofit marketing & fundraising trends that you should look out for in 2018. You can use these trends to help your organization grow and hit your goals this year. Website encryption has become one of the prime trends for 2018. Website Encryption Becomes Serious Business.

Trend 60

Trend Marketing Fundraising YouTube 60

Care2

APRIL 22, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) DZ: What do you feel youre getting out of it?

Social Media 68

Social Media Twitter Action Advocacy 68

Nonprofit Tech for Good

OCTOBER 22, 2012

The Broadcast Web i.e., one-to-many communications defined as broadcasting outward with complete control of the message and no public interaction or feedback. It increases your generosity score and the exposure of your avatar in the Twitterverse and in the “Interactions” module and thus results in more new followers.

Social Media 257

Social Media Social Chapter Media 257

Nonprofit Tech for Good

MAY 18, 2013

The Broadcast Web i.e., one-to-many communications defined as broadcasting outward with complete control of the message and no public interaction or feedback. It increases your generosity score and the exposure of your avatar in the Twitterverse and in the “Interactions” module and thus results in more new followers.

Social Media 267

Social Media Social Chapter Media 267

Nonprofit Tech for Good

MAY 18, 2013

The Broadcast Web i.e., one-to-many communications defined as broadcasting outward with complete control of the message and no public interaction or feedback. It increases your generosity score and the exposure of your avatar in the Twitterverse and in the “Interactions” module and thus results in more new followers.

Social Media 212

Social Media Social Chapter Media 212

Nonprofits Source

NOVEMBER 21, 2022

Is your digital marketing strategy taking full advantage of this trend? Event tracking, campaign analytics, and traffic insights are all tools to measure how your supporters are interacting with your digital marketing efforts. . Usually, companies match on a 1:1 ratio, but sometimes companies can match up to a 3:1 or 4:1 ratio.

Grant 97

Grant Nonprofit Digital Metrics 97

Qgiv

DECEMBER 22, 2022

Wondering how you can take your game-a-thon’s interactive aspects to the next level? When viewers donated during the livestream, their donations influenced the direction of the game, adding an additional level of interactivity to the fundraiser and encouraging more donations. Virtual trivia night.

Ideas 52

Ideas Fundraising Virtual Movie 52

Neon CRM

NOVEMBER 17, 2023

Because auctions are so interactive, they can be great opportunities to engage and connect with your supporters. Online auctions are more economical and can be easier to plan, but you’ll miss out on getting to interact with your supporters in a social setting. Try to strike a ratio of three bottles to every five attendees.

Charity 52

Charity Raise Money Tips 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You should pay attention to monthly trends of content consumption over time. Hard data points: Look at the feed subscribers trends from Feedburner and unique visitor trends from Google Analytics. If you use Wordpress, Joost Blog Metrics will give you a post-to-comment ratio.

Measure 95

Measure Tips Metrics Bookmarking 95

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. The more interesting or relevant an item is, the more work they will do to share or respond to that item so interactions that require more effort are weighted higher. What's the value of that?

Metrics 50

Metrics ROI Measure Content 50

Qgiv

JULY 21, 2022

These challenges are combining to make it harder to find new donors and track their interactions across channels. Google’s recent report on digital marketing trends framed the opportunity this way: To stand out in 2022, brands should be more intentional about communicating their value and authentic purpose. So, what can you do?

Channel 59

Channel Marketing Fundraising Nonprofit 59

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Don't get distracted by the data you may or may not have, but look at more than one source of data (both quantitative and qualitative), look at trends and always link information to decision-making. Raw numbers aren't as important as trends) Unique Visitors. Engagement= Interaction + Attention. What is the trend?

Metrics 56

Metrics Social Media Media ROI 56

Bloomerang

AUGUST 13, 2021

But most importantly, we’d love for these sessions to be interactive. So diving in here, “Forbes” published an article pretty recently that revealed some interesting trends that we’re seeing and shifts in these giving tendencies. That always makes us happy. So don’t be shy. So you can use either of those.

Method 111

Method Video Giving Nonprofit 111

Bloomerang

AUGUST 13, 2021

But most importantly, we’d love for these sessions to be interactive. So diving in here, “Forbes” published an article pretty recently that revealed some interesting trends that we’re seeing and shifts in these giving tendencies. So they’re not all the same trends, of course, but there is a lot of correlation. So don’t be shy.

Method 52

Method Giving Nonprofit Gift 52

Nonprofits Source

JANUARY 13, 2017

Related Article: 39 Content Marketing Trends You Need To Know (Infographic). In other words, these tools provide a vast amount of data on how people interact with your site. After running the ad for 1 week, I noticed a trend in user engagement. The higher this ratio is the lower cost per engagement your ad will be.

Research 89

Research Marketing Case Study Search 89

Connection Cafe

DECEMBER 5, 2017

The focus shifted to a new set of key performance indicators (KPIs), including: File size and donor file coverage ratios. We launched a donor commitment study though a partnership with DonorVoice that utilized a data-driven approach to determine the quality of our interactions, identify gaps, and help prioritize areas of improvement.

Analytics 33

Analytics Data Analysis Metrics 33