article thumbnail

How to Set Up Google Analytics and Google Tag Manager on Your Cvent Event Pages

Media Cause

Setting Up Google Tag Manager with Cvent For many nonprofits, events are a key part of their donor strategy. Setting up tracking using Google Tag Manager can be very challenging, but the Media Cause Marketing Technology team has conducted research and found a way to add Google Tag Manager to your event pages.

Google 59
article thumbnail

Mitigating future risks: Why your organization should have an AI policy 

Candid

Today, our AI policy—which focuses on best practices, not specific tools—is integral to how we work and helps us use AI in a way that amplifies our mission. Candid uses AI to assist with tasks such as ensuring data accuracy, tagging data, creating content, and streamlining communications.

Policy 105
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Are You Done With Digital Transformation?

.orgSource

Unfortunately, despite the hefty price tag, the mechanics are meaningless without the philosophy, strategy, and culture that maximizes those tools. Integrate Leadership, Strategy, and Planning How do you break entrenched business habits and move forward? Keep pace or fall behind. As I said earlier, leadership and strategy are key.

Digital 221
article thumbnail

How to Use Data to Drive Your Content Strategy

Association Analytics

Start by tagging and classifying content across your association’s digital assets. This will only work if taxonomy and tags are uniform. Target and personalize : With tags and taxonomy in place, you can start to target and personalize messaging to your members, who should engage more with your higher quality, more relevant content.

Taxonomy 169
article thumbnail

Integration of CMS and CRM - Preamble

Zen and the Art of Nonprofit Technology

That’s mostly because that’s what I know, and there is a critical enough mass for all three of them that some integration work has been done in a systemic way (the exception to this is Drupal/Salesforce - it’s only half-way systematic.) Tags: CRM web Nonprofit Tech Web Tools CMS integration.

article thumbnail

CRM & CMS Integration: Plone and Salesforce.com

Zen and the Art of Nonprofit Technology

Today, I was reading up on what the Plone community has done with integrating their CMS with Salesforce.com. from Plone/SF Integration group ). There’s a good overview of the integration on the developerforce wiki. an integration of PloneFormGen with Salesforce.com for web-to-lead forms, etc.

article thumbnail

CRM & CMS integration: Web pages and forms

Zen and the Art of Nonprofit Technology

Second to last in my series on CMS and CRM integration (I’m saving Drupal and Salesforce for last) is using web forms. I wanted to talk about this because it is arguably the most common form of “integration&# between CRM and CMS that’s out there (besides the manual kind).