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Great reads from around the web on June 29th

Amy Sample Ward

That was the logic Lauren Bush Lauren articulated in a 2013 interview about FEED, a for-profit entity she founded that creates simple, eco-friendly tote bags whose price covers the cost of donating school meals to children in Rwanda via the UN World Food Program” What Solutions Are Hiding In Our PDFS? :

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How Do World Leaders Use Twitter? New Findings from Annual Twiplomacy Study

Beth's Blog: How Nonprofits Can Use Social Media

A number of foreign offices have used this channel to reach out to peers and other influencers to set the record straight or to coordinate their digital outreach. The second most conversational leader is Rwanda’s President @PaulKagame who often gets into memorable Twitter exchanges with his critics. Housekeeping'

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Tips and Tools for Integrating Social Media Into Your Nonprofit Event Marketing Plan

Beth's Blog: How Nonprofits Can Use Social Media

Charity:Water used it for its Rwanda Campaign. Some nonprofits are experimenting with a group of tools called “Amplifiers” that allow you sign up your fans and friends to tweet all together at the start of the event. One of the more popular with nonprofits is ThunderClap.

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Thank You for the Best Birthday Ever!

Beth's Blog: How Nonprofits Can Use Social Media

I met Spencer Brodsky last December when he was doing a fundraiser campaign for his project in Rwanda. He helped me with reaching my influencers on Twitter. So, being able do some real time network weaving while the birthday campaign was unfolding was highly satsifying. And connected with Mark Horvath.

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

Brian Gardner defines social proof as “the positive influence created when people find out others are doing something – now, suddenly, everyone else wants to do that something too.”. Partner With Well-Known Organizations, Brands & Influencers. Tap Into the Power of Social Proof. How can your organization apply this?

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Beijing 2008 Olympics Potential Catalyst for Human Rights

Have Fun - Do Good

The Olympics belong to all of us, and in the face of genocide, anyone in a position of influence must try to act." As a result, the UN is making the same mistakes it made on Darfur and Rwanda. The US Campaign for Burma is asking for a boycott of the Games: "China is paralyzing UN Security Council action on Burma.

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Visual Storytelling for Nonprofits

NTEN

With a successful photo-essay or multimedia piece, organizations can attract partners, appeal to donors and grantmakers, influence policymakers, and perhaps most importantly, drive a movement. Photographs and videos create options for supporters to share your message with their networks, exponentially building your audience.