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[PODCAST] Broaden Your Message With Influencer-Driven Campaigns | Ft. Jeanette Russell

NonProfit Hub

We talked to Jeanette about her tips for what kind of impact a social media influencer and influencer-driven campaigns can make for your nonprofit. It’s a way to measure your online impact and you can easily find these influencers. You have VIP’s, media and everyday influencers. Her first tip? True celebrities.

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Our EveryAction Hero: Rock the Vote

The Science Behind Engaging your Supporters

This is where all the content we create, our work with influencers, and the distribution of civic education pieces comes in. We're keeping that in mind for what’s possible in the future and the change that we can potentially see if we show up in 2020. We’re talking about the future created if young people participate and vote.

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Guest Post by Steve MacLaughlin: Creating a Social Networking Strategy (Part 0)

Beth's Blog: How Nonprofits Can Use Social Media

And it is the lingua franca for dealing with Generation Y and younger-minded supporters. They don't need to understand the latest techno widget or the nuances of StumbleUpon vs. Digg. They don't have to be social media butterflies, but they need to have influence and support in the organization.

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Notes from The Seven Things Everyone Wants: What Freud and Buddha Understood (and We're Forgetting) about Online Outreach

Have Fun - Do Good

Effective campaigns always keep their audience's needs in mind. Examples 76% of givers say they are influenced by friends and family. SixDegrees allows people to create widgets that feature a photo of themselves and 150 characters of text about why they support a particular cause.

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5 Keys to Effective Knowledge Transfer for Nonprofits

Wild Apricot

In defining your target audience, too, keep the intended outcome in mind: Which people are actually in a position to act on your information? And who may be able to influence those actors in their decision-making? Reader Polls. Social networking. spreadsheets. text to speech. Volunteers. Wild Apricot. June 2008 (9). May 2008 (9).

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Intuition vs. Data: How VolunteerMatch Uses Data to Change the Way It Makes Strategic Decisions

NTEN

The human mind, it turns out, is an extremely efficient manager of the chaos of life. While it may be obvious that programmatic strategy – decisions that affect your coworkers, your volunteers, or your organization's mission – shouldn't be based on "snap judgments", it's incredibly hard to make the human mind work any other way.

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