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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Collaborate with partners and influencers. People trust people over logos. Promote donation options, but don’t overdo asks. Fox Foundation, and The Trevor Project.

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Book Review: Mindful Social Marketing by @jfouts

Beth's Blog: How Nonprofits Can Use Social Media

The holiday break is a great time to read books, both for work and just plan fun. Earlier this week, I read the recently published “ Mindful Social Marketing ” by colleague Janet Fouts. If you are doing social media for a nonprofit, this book is a must read. It is filled with great wisdom.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. 1) Set up and prioritize LinkedIn Pages in your social media strategy.

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Optimizing Student Prospecting Efforts with Social Listening and Influencers

Connection Cafe

Social media can play many important roles in your student prospecting efforts— from knowing what prospective students care about to recruitment to enrollment. Learn why social listening is important and how to find and use the influencers among prospective and existing students, alumni, and parents. Find Your Influencers.

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Social Media Best Practices: 12 Tips for Making the Best of Any Social Site

NetWits

Do you know how many of your supporters use popular social networks like Facebook, Twitter and YouTube? Google recently made a big social medial play by introducing Google+. With usage stats like that it’s probably safe to assume that a large portion of your followers use at least one social network, right?

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Which Social Networking Analysis Term Best Describes Virgin America?

Beth's Blog: How Nonprofits Can Use Social Media

I've been in Washington, DC for the Network Effectiveness and Social Media Strategy Map working session for Packard Foundation Grantees convened by Monitor Institute. This is a post to help me identify what I don't know about social network analysis and mapping tools with the hope that you'll fill in the gaps in the comments.

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The Power of Testimonials: Inspiring Action for Your Nonprofit

The Modern Nonprofit

Read on for what to keep in mind when developing your reputation through the influence of testimony. Solicit for testimonials on your public profiles and social networks. Potential supporters look for themselves in testimonials, and when they find one that they can personally relate to, that can clinch the deal.

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