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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. So, if your nonprofit works in environmental conservation, use a keyword research tool to identify common questions like “how to support local environmental initiatives.”

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The sgENGAGE Podcast Episode 157: Digging into the Corporate Social Mind

Connection Cafe

Today’s episode features Derrick Feldmann, a speaker, researcher, and author of a new book, The Corporate Social Mind , which introduces a new cultural and strategic approach to social issue engagement by companies. Topics Discussed in This Episode: Derrick’s background with the Ad Council and Influence SG.

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. It requires more effort and research to plan your own itinerary, find local experiences, and connect with the culture. Collaborate with partners and influencers.

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Preparing Your Association for AI

Association Analytics

With no real sign of AI slowing down or fading away, it’s worth taking the time now to prepare your association for the impact and influence AI will have on your members and employees. With the amount of data available, tools are leapfrogging each other monthly, which means it might take some research to find which one works best for you.

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Nonprofit Storytelling: How to Compel and Inspire Support

sgEngage

Telling your nonprofit’s story in an emotionally compelling way will win the hearts and minds of your prospective donors and humanize you as a changemaker. Reference thought leaders and influencers. In the previous diabetes research example, you could mention the COVID-19 pandemic and how it slowed research on other diseases.

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3 Effective Tools for (Re)Branding Your Nonprofit

Nonprofit Tech for Good

Choose people that have different understandings and relationships with your (new) organization and whose influence with their peer group is notable. In many cases, you’ll have to employ a bit of “institutional psychology” to probe the hearts and minds that shape your organization.

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What is Sponsored Content and How To Make It (The Right Way)

Association TV

Yes, we were just as surprised as you that BOTOX ® is, in fact, a treatment option for migraines – further research indicates it’s pretty effective too (Allergan did not pay us to say that, by the way). The big social media platforms also have their own policies to keep creators honest. Balance is key.

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