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5 Bright Spots in Ad Creative

M+R

Tap into influencers Take a page out of the NFL’s book—influencers offer nonprofits a unique opportunity to expand reach, build credibility, create impactful content, and drive engagement for their football games causes. Watch the full IRC ad here In 2023, we saw influencer marketing take center stage in our fundraising campaigns.

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20 Best Practices to Optimize Your Nonprofit Donation Page

Bloomerang

Take a look at a real-world example of this on the Nashville Food Project’s online donation form. To increase your online donation form’s accessibility, design it with the Web Content Accessibility Guidelines (WCAG) in mind. Some of these options may even influence donors to give more. Google Pay. Bank transfer.

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Social Media for Good and Evil, Strong and Weak Ties, Online/Offline,and Orgs and Networks

Beth's Blog: How Nonprofits Can Use Social Media

I’ve been watching some people’s minds work on the service for years. Marc VanBree talks about it from his experience as a free agent raising money for disaster relief in Nashville. What Twitter lacks in corporeal contact, I think it makes up in longevity. Every day I see their faces in my feed.

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