Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Measurement Challenges.

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Media Cause

JUNE 28, 2021

Setting Goals for Nonprofit Ad Campaigns. Whether your goal is to drive traffic, acquire leads, get donations or even gain learnings, having a defined why for your campaign will help you plan for, and ultimately measure, success. Selecting Ad Platforms for Nonprofits. Ad Targeting for Nonprofits.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2012

” That panel marked the beginning of my friendship and collaboration with KD Paine which lead to our book, which is going to be entertaining and practical look at how to measure all things networked nonprofit. .” The description: Social Media Nonprofit Measurement: Beyond the BS.

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Care2

OCTOBER 19, 2010

As nonprofits and advocacy groups delve deeper into social media, the need to assess their return on investment (ROI) is critical. Given the organizational goals of advocacy groups, it should be abundantly clear that ROI encompasses far more than fundraising, and in many cases will not include fundraising at all. Engagement.

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EveryAction

MAY 23, 2016

As someone who has jumped from the corporate world to the nonprofit sector and back again, I’ve learned a lot about the nuances of both, especially in terms of the all-important first interview. It might be a good idea to start by answering an important question: why do professionals move from the private sector to jobs at nonprofits?

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Nonprofit Tech for Good

DECEMBER 20, 2010

Twitter and Facebook have been crucial in recruiting new pro bono consultants and connecting with nonprofits that could benefit from our Service Grant projects. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. We use Hootsuite and Sprout Social to manage our accounts and track metrics.

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NonProfit Hub

AUGUST 26, 2015

Tammy Sproule is a guest contributor for Nonprofit Hub. Earlier this month, The Nonprofit Times (NPT) published the results of its online engagement survey. Earlier this month, The Nonprofit Times (NPT) published the results of its online engagement survey. about the company. So why are these findings troubling?

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NonProfit Hub

AUGUST 26, 2015

Tammy Sproule is a guest contributor for Nonprofit Hub. Earlier this month, The Nonprofit Times (NPT) published the results of its online engagement survey. Despite the benefits of an OES like Salsa, most nonprofits (56 percent of those surveyed) rely solely on traditional email blast systems (Constant Contact, MailChimp, etc.)

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NonProfit Hub

MAY 17, 2021

There was no thematic direction for this lineup other than to speak on a trending topic for nonprofit pros. ” Peter Ross | How to Measure the ROI of Your Marketing Strategies. Maryanne walked through the magic of getting ideas to stick by teaching us to develop influence by “creating the pull.”

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Nonprofit Tech for Good

NOVEMBER 29, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. The ROI for us is measured in lives saved more than just the money raised to do so. What the best piece of advice you could offer nonprofits about social media, and online communications in general? The site currently has 1.6

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ASU Lodestar Center

JANUARY 27, 2021

posted by Sara Ebert Spring 2020 Alumna, ASU Master of Nonprofit Leadership & Management. For decades, the perception of executive pay at nonprofit organizations has been the image of a grossly underpaid executive director OR a scandalously overpaid CEO. But is virtue truly its own reward? Does it compensate for lower compensation?

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NonProfit Hub

MARCH 2, 2021

Cause Camp, presented by Nonprofit Hub and Do More Good , has been nationally recognized by Forbes as a “must-attend” for the nonprofit sector. Being a nonprofit professional isn’t easy. She was recently named one of the top 25 Nonprofit IT Influencers to Follow in 2019 by BizTech Magazine. “In

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Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. With that, let’s get started. Online fundraising.

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Amy Sample Ward

MARCH 2, 2011

John was reaching out to bloggers, asking us if we would write about the launch of the fourth annual CTK Foundation Heart and Soul Grant Award to nonprofit organizations. “Is it even possible to measure online influence, divorced from offline influence?&# Is your organization considered a content curator?

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2009

He lays out what to measure for each of these areas. There's another post on this blog pointing to a slide show by Beth Harte on social media measurement. He points out the substantial influence that KD Paine (the goddess of social media measurement) has had on the field. Tags: ROI. Here's the slide.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

One of the reasons I made a commitment to blogging about professional topics regularly was because I was inspired by Marnie’s nonprofit technology blog, ext. David was interested in learning more about what American nonprofits were doing with social media, he asked me for some advice.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." And, it also includes measurement - not just qualitative information. Defined Audience.

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Amy Sample Ward

FEBRUARY 23, 2010

Social Media Today | ROI: How to Measure Return on Investment in Social Media – A great post from Brian Solis on Social Media Today discussing the ROI of social media. "Over the years, Social Media experts attempted to redefine ROI for a new era of influence. Check it out!

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Connection Cafe

JUNE 9, 2016

How can advocacy make a measurable difference for your organization? Additionally, there is often a demand on advocacy’s return on investment (ROI) by nonprofit boards, donors, and CEOs. And since advocacy often involves coalitions, it can be difficult to measure who owns the success—or quite possibly the failure—of initiatives.

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ASU Lodestar Center

MAY 20, 2016

The problem is even more acute for nonprofits, which typically experience stricter budgets and more mission-related limits on what they can do when they market. Nevertheless, great marketing is possible for nonprofits. Influencer marketing is the latest craze in marketing, for good reason. Partner with your community.

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sgEngage

MAY 12, 2023

From expanding your nonprofit’s reach and making your events more accessible to donors all over the world to boosting your revenue, a virtual auction is a modern and exciting fundraising event that every nonprofit should consider adding to their calendar. Sponsor ticketing and tracking.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

I thought the points about measurement were right on and applies to other types of nonprofits. Many of our clients and fellow consultants working in nonprofits and in the arts were approaching the same question from different angles. Questions of measurement, ROI, and how to set goals and define success were plaguing everyone.

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Neon CRM

JANUARY 23, 2024

Major gifts are generally the largest donations a nonprofit receives. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule. They’re substantial funding for a nonprofit. Next, you should look at past giving patterns—both to your organization and to other nonprofits as well.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

Even though it is written from a business perspective, there is a ton of useful insights and pointers for anyone who does PR or communications for a nonprofit. For nonprofits, that tracking donations from social media engagement. The old Web metrics don't work well for measuring social media. We know that. We know that.

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Connection Cafe

AUGUST 13, 2012

”— the fundraiser and strategist in me can't help but think how this kind of behavior and interaction applies to ways nonprofits are trying to engage with their constituents. The part that's still very tricky for most is measuring the impact of these activities. You should use certain key words. Animate them. Video views?

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 8, 2010

Join me on June 21st from 1-2 PM PST for the virtual launch of The Networked Nonprofit. Last week, I was in NYC to deliver a keynote with Allison Fine about our book, The Networked Nonprofit. An Impressive Week-Long Learning and Networking Event for Nonprofits. View more presentations from Beth Kanter.

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Connection Cafe

DECEMBER 22, 2017

Data Appends: A Guide for Your Nonprofit: How to get the most out of your database with goal-driven strategies. 4 Ways Data and Analytics Can Help Nonprofits Achieve Positive ROI: Measure and report your successes and use the data to plan for the future. The Millennial Mind, Heart, and Wallet. ”

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

But it can be time-consuming to pick through a wide range of slideshows to find those that are up-to-date, actionable, and appropriate to nonprofits. And, as always, if you have a favorite social media presentation to recommend to other nonprofits, please tell us about it in the comments. Build relationships with influencers.

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Tech Soup

MAY 12, 2011

TechSoup continued its Social Media Mondays in May with a discussion on Twitter to expand on the resources offered in its Nonprofit Social Media 101 wiki. The second installment of the weekly TweetChat series offered some useful advice on nonprofit Twitter use, a tool that can be difficult to understand for many nonprofit leaders.

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Forum One

MARCH 29, 2010

Here are eight things every nonprofit should pay attention to before setting up their Google AdWords account. I can’t think of any reason why any eligible nonprofit would not apply for a Google Grant. Tags: Influence Tools & Software. Google Grants = Free Money. Where do you excel in?

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

Listen Learn Adapt: The Secret To Nonprofit Social Media Success View more presentations from kanter. These is a rough cut where I've riffed on some of the ideas in David Armano's " The Collective Focus Group:Listen, Learn, and Adapt " and extended them to nonprofits and social media. Identifies influencers.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change? Pimp My Nonprofit Panel at SXSW. Reports of the Death of Social Networking for Nonprofits Are Not True! Social Media ROI: Compare With Paper.

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See3

JANUARY 17, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman JAN 17, 2008 Need a job?

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NTEN

OCTOBER 19, 2010

Imagine the ROI you could present back to a sponsor or major donor about how many times people talked about the event online and across streams. That is a major win for nonprofits seeking funding and sponsorships to do their mission. When we attended the Texas Nonprofit Summit in 2010, the hashtag was #TXNS.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Return on Investment, Return on Reflection: I will integrate my work on social media ROI with general nonprofit technology ROI More about this theme is below because it will be a major focus area for me this year. That's why I maintain a large and varied RSS reading list of folks from within and outside of the nonprofit area.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2009

Bethany Deines and Betsy Woods Last month, shortly after Trust Agents by Chris Brogan and Julien Smith was published, there was discussion on nonprofit blogs about how to apply some of the principles to a nonprofit context. Frank Barry chimed in with a follow up post illustrating trust agent characteristics with nonprofit examples.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

The NTC is the nonprofit technology's field largest gathering. Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. " What do you think about measuring social media? More from the Convio Summit this week. I wholeheartedly agree !

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