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Indianapolis Museum of Art: Transparency

Beth's Blog: How Nonprofits Can Use Social Media

This came the "dashboard" for the Indianapolis Museum of Art , an ongoing effort to measure various aspects of the Museum's performance. According to the web site, the goal is to seek to quantify and report out on areas of activity of general interest to museum studies specialists, colleagues, and patrons.

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Show Me Your Nonprofit Dashboard!

Beth's Blog: How Nonprofits Can Use Social Media

The Indianapolis Museum of Art’s dashboard is an oft-cited example. Note from Beth: Check out this case study about The Indianapolis Museum of Art’s Dashboard). These dashboards are typically inward facing, so that only staff and perhaps board members can view them, but they can be outward facing as well.

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Can A Public Nonprofit Dashboard Be Your Organization's Best Friend or Worst Enemy?

Beth's Blog: How Nonprofits Can Use Social Media

Photo Source: Indianapolis Museum of Art Blog. The Indianapolis Art Museum has been doing just that by sharing its institutional dashboard out for everyone to view. It was met by with both positive and negative reactions from nonprofit and museum professionals. Two years later, we might have some answers.

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4 Ways Museums Can Engage Millennials

Achieve

What do Millennials want from a museum experience? Museum development officers and marketing professionals are all wondering if members of the Millennial generation (born after 1979) will support museums like our parents did. The American Alliance of Museums (AAM) seems to think we won’t. The New York Times.

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Social Media Strategy Is Everywhere in the Organization and More Cute Dog Theory Evidence from the Indianapolis Museum of Art

Beth's Blog: How Nonprofits Can Use Social Media

The Indianapolis Museum of Art has done an amazing job of integrating a social media strategy into its communications strategy. As Cute As I Get by Hermanosmccoy (used with permission) Photograph of "Calder," from Richard McCoy IMA Blogger. What makes them a success?

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What is a Museum without YouTube?

Beth's Blog: How Nonprofits Can Use Social Media

What is a Museum without YouTube? Looks like reviewed the YouTube channels for museums. The videos that give a peek behind the scenes at the museum have the most views, like this one of another sculpture installation. Beyond launch: Museum videos on YouTube [link] /mw2008/papers/hart/hart.html. sounds like a riddle.

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How the Indianapolis Zoo Preserved their Visitor Experience with Dynamic Pricing

Connection Cafe

So why is it such a stretch that places like museums and zoos would also use it? In 2014, the Indianapolis Zoo introduced dynamic pricing. Curious about their model, I reached out to Dennis Woerner , the director of marketing for the Indianapolis Zoo, and asked him to talk to tell me more about their pricing system.