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How Market Research Can Keep Your Nonprofit Competitive Amid Declining Donor, Volunteer Support

NonProfit PRO

Here are three best practices for conducting market research effectively to help drive impact and take meaningful actions this year.

Research 229
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Fewer restrictions, greater impact: How Candid shifted to unrestricted support 

Candid

Candid did something bold in 2023: We asked that funders put their trust in us by providing unrestricted grant support for our planned mission-critical work—projects we believed would make the biggest impact for the sector at large. Studies show that nonprofits need flexible dollars to succeed.

Impact 111
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How to Show Donors the Impact of Their Donations to Your Nonprofit

Nonprofit Tech for Good

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. Whether with an email or a text message (or even a phone call!),

Impact 326
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Impact investing: Catalyzing systemic change 

Candid

Once the preserve of large foundations and mega-donors, impact investing is growing in popularity, including among women and younger generations. More than 40% of millennials report engaging in impact investing, compared with 20% of baby boomers. What is impact investing? So what’s different about impact investing?

System 98
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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

The pandemic has drastically altered the ways nonprofits interact with their supporters. Without in-person events, nonprofits are turning to digital and social media to fundraise and grow their supporter base. By interacting with your nonprofit’s posts on social media, supporters are amplifying your message beyond their social clique.

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Enhance Community Impact: Free Playbooks for City Engagement

VQ Strategies

Though research shows that engaging residents as volunteers can help cities in all those efforts, many struggle to gain leadership support for the investment of resources necessary to embrace volunteer engagement as a citywide strategy. Yet, leaders are also seeking guidance on how to get started once support is garnered.

Impact 52
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Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters

The Modern Nonprofit

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Focus on educating new donors about unfolding events and exact needs, while demonstrating the impact of contributions already made.

Support 52