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Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype

Neon CRM

These are the types of characteristics you’ll find in a tactical report: The publisher has authority relating to the report’s topic and the report has real examples and stories cited within The insights from the report are drawn from a sample size that is meaningful to reference.

Hype 52
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Unraveling the Threads App for Fundraisers

sgEngage

With all the hype growing around this new social media platform, you’re probably asking how it might be useful in your fundraising strategy and whether you should jump on the bandwagon. A poll on your Instagram stories, e-newsletter, or other active social channel will give you insights into where your supporters are most likely to engage.

Hype 72
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How to Hype Homecoming Using Social Media

Connection Cafe

Here’s how to get started: Before: Build Hype. If homecoming has a theme, you can source the stories, people, and photos that will convey it in an exciting manner. Use an anonymous online survey or opt for something more fun such as poll stickers on Instagram stories. During, when you’re engaging and delighting. Moving Forward.

Hype 22
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Fundraising beyond GivingTuesday: 5 tips to maximize year end giving 

Candid

The year-end giving season kicks off with a lot of hype around GivingTuesday, when nonprofits invest significant time, energy, and resources into launching campaigns for the special day. In fact, 42% of donors said success stories influenced their decision to give, so don’t forget to share your achievements. Check this blog out.

Tips 119
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Is Instagram Useful for Nonprofit Marketing?

Beth's Blog: How Nonprofits Can Use Social Media

From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.” Others are using Instagram by sharing visual stories about their programs using a branded profile, like Children’s LA and Unicef USA.

Marketing 109
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Artificial Intelligence for Good: A Few Good Articles To Read #AI4Good

Beth's Blog: How Nonprofits Can Use Social Media

But as my colleague, Steven MacLaughlin points out, “We should keep in mind that AI is a “how” and not a “why” or “what” — but that gets lost in a lot of the hype.” Artificial Intelligence presents a lot of benefits for the social good sector.

Hype 104
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Generosity Unleashed: The Power of Nonprofit Giving Days

CauseVox

These events provide a platform to share your organization’s mission, stories of impact, and the challenges you seek to address. The power of story can never be underestimated! Craft marketing materials to share and create hype around your Giving Day. Start by developing a compelling narrative. Share often and share wide.

Giving 79