#GivingTuesday Lights Up Generosity (and Time Square)!
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 5, 2013
Using statistics only from highest-level influencers, #GivingTuesday had a reach to over 425 million individuals on Twitter, and over 300 million on Facebook. That’s an average of 11,208 tweets per hour, 186 times per minute. GivingTuesday trended for over 10 hours straight in the United States (9:30 am – 7:30 pm).
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