NTEN

NOVEMBER 7, 2012

While compelling characters and evocative details give our stories life, it is email subject lines, tweets, Facebook posts, and headlines that give them legs. But stories are only as strong as the latest retelling. The best stories have a clear message—or moral—that can be repeated over coffee or conveyed in 140 characters.

Headline 71

Headline Advocacy Story Director 71

NTEN

JANUARY 11, 2010

You get a bolded headline (25 characters), 2 lines of plain text (35 characters apiece) and a display URL (35 characters) to try to convince folks to click through to your site. Tags: adwords Google google grants NPTech NTEN. Or should you. > On its surface, Google AdWords is a simple system.

Adwords 69

Adwords Google Grant Beginner 69

Tech Soup

AUGUST 4, 2014

Actually, that headline is a lie. If you’re holding regular events gathering the #nptech community let me know and I’ll include you in the next community calendar! NetSquared is taking it easy this summer! There are just twenty events scheduled for August, but we’re deep in planning mode for a HUGE fall.

Netsquared 44

Netsquared Burkina Faso Guatemala Business 44

NetWits

JANUARY 3, 2011

While this example tested photos and a call to action image color, you could also test the headline, content, layout, and “hook.”. A good starting point is your main calls to action, such as “Donate,” “Email Sign-up,” and “Volunteer.” Has your organization done any content testing? What results have you seen?

Rate 134

Rate Content Conversation Test 134

NetWits

NOVEMBER 5, 2010

Sure, you could highlight all three programs, but with competing imagery, a mutli-topic appeal and non-specific headline, you’re basically taking a gamble that the email will even be read, much less personally relevant and meaningful to the constituent receiving it.

Relationship 108

Relationship Personal Build Time 108

NTEN

MAY 20, 2011

Megaphone: Flickr: floeschie Every week we pull together interesting tid-bits from across the web where NTEN members are making – or writing – headlines! This week, we're seeing members do both: garnering headlines for awards and news and putting the spotlight on their ideas. Have more news to share?

NTEN 54

NTEN San Diego San Francisco Headline 54

Care2

AUGUST 22, 2013

topic, draft headline, and bulleted ideas to expand on. Review the content calendar and tweak it for the upcoming week based on current events or stories happening within your community including day, channel (website, blog post, Facebook, Twitter, etc.), Change 2 homepage slideshow items on the website.

Online 71

Online Tips Calendar Test 71

NTEN

APRIL 28, 2010

These days, big data breach headlines are becoming almost blasé. Tags: Data Newsletter NPTech NTEN Security IT Staff. Jake Marcinko, Blackbaud. We've grown so accustomed to such incidents that the mere threat of a data breach no longer carries the weight and urgency that it once did.

Data 93

Data Question Poll PDF 93

AFP Blog

MAY 14, 2008

Smart Mobs » Blog Archive » Twitter crowdsourced China earthquake in realtime: "While the mainstream media scrambled to put up their “breaking news” headlines Robert Scoble alias Scobleizer, was early to tweet the news. NPTwitter NPDisasterRelief NPtech.

China 20

China Twitter Headline Map 20

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2005

I put a "Cambodian Blogosphere Headlines" into the lower right side of Cambodia4kids Blog. Workflow seems to be the topic in the nptech blogoshere in the last few days starting with Michael Gilbert's article about his workflow in publishing the Nonprofit Online News. Technorati Tag: nptech. Well, I did it!

Content 50

Content Clipart Headline RSS 50

NTEN

JULY 28, 2010

Conclusions indicate that the upper left of a page is the highest viewed area, headlines draw the eye before pictures, and more. Tags: christy van heugten Newsletter NPTech NTEN Web Sites Communications. Colors are important : Not all people see things the same way.

Method 52

Method Audience Design Question 52

NTEN

SEPTEMBER 23, 2010

I skim through headlines, looking for items that interest me, read the first few paragraphs of an article that catches my eye, and then decide if it's worth my time. Tags: NPTech NTEN Communications. " Think about your own reading habits. I certainly don't. Did you read all the way through?

Web 70

Web NTEN Alternative Headline 70

NTEN

APRIL 28, 2010

Imagine what your donors and constituents would say if they saw your name in that headline. Tags: Leadership Newsletter NPTech NTEN privacy. The BlueCross' original breach occurred in October 2009, but five months, $7 million and 110,000 work hours later, they are still dealing with the issue.

Hawaii 64

Hawaii Los Angeles Law Nonprofit 64

Beth's Blog: How Nonprofits Can Use Social Media

MAY 12, 2005

The organization's web site welcome page there is an RSS feed of headlines from the blog. Technorati Tag: nptech. I found Jeffrey Veen's blog under his photo with " Visit Jeff's Personal Site " ForumOne - The blog is a collaborative blog with its own url. What metrics are appropriate ones to follow on a weblog?

Vermont 50

Vermont Technorati Headline Summary 50

Michael Stein's Non-profit Technology Blog

JUNE 15, 2007

Headlining A List Apart, a site devoted to website design and technique, focused recently on some very non-technical aspects of online marketing: the effective writing and and layout of web pages that sell your message. But if your goal is to train and place 50 of these folks in the first year, promise 35 in your literature. Then do better.

Headline 40

Headline Beginner Technique Profit 40

Michael Stein's Non-profit Technology Blog

MARCH 19, 2007

I just noticed there is other talk about blog headlines lately. CopyBlogger has a long discussion of choosing headlines to pull the reader in. Then by all means, mention Twitter and Paris Hilton in every post. Update] Whoa. more from the human than machine angle. Thanks, Kivi ).

Profit 40

Profit Organization Headline Search 40

Care2

MARCH 4, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 38

Social Media Content Practice Web 38

Care2

JANUARY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Headlines should be short.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Beth's Blog: How Nonprofits Can Use Social Media

JULY 1, 2005

I set them up with a nice looking site, ancillary services like a traffic monitor, email-subscribe service, RSS feeds and explanation, syndicated headlines from elsewhere, etc. How did you discover the nptech tag ? How have you been using the nptech? Technorati Tags: nptech I tell them to write short posts and often.

Wiki 50

Wiki Technorati RSS Nonprofit 50

Care2

FEBRUARY 7, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Google 31

Google Grant Adwords Social Media 31

Have Fun - Do Good

MARCH 4, 2007

Web publishers use RSS to easily create and distribute news feeds that include links, headlines, and summaries. blog nonprofit net2 nptech. News : RSS stands for "Really Simple Syndication" -- it's a format for distributing and gathering content from sources across the Web, including newspapers, magazines, and blogs.

Blogger 41

Blogger Causes Support Nicaragua 41

Care2

JULY 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

ROI 53

ROI Social Network Social Media Advocacy 53

NTEN

APRIL 16, 2009

Often changes that seem very basic -- like the text in a headline or the color of a button -- can make a large impact on user behavior, and can be tested with relative ease. A Guide for Nonprofits " Tags: alison cherry joanna miles measurement multivariate testing Newsletter NPTech NTEN websites.

Test 36

Test Headline Case Study Results 36

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 7, 2006

In this case, it searches nptech oriented blogs. I used it to stream headlines from other places I blog. For example, the Non-Profit Tech Blog installed custom search feature using the google coop. It searches searches only a smaller portion of the Internet.

Widget 50

Widget Typepad Badge Aggregator 50

NTEN

MAY 27, 2010

Tags: Newsletter NPTech NTEN Web Sites IT Staff.

Search 65

Search Site Content Web 65

Connection Cafe

JULY 22, 2015

Nevertheless, the reasons these stories make headlines is because they are the exception, not the rule. Perhaps you’ve heard the stories in the news about celebrities having their photos and other personal information stolen from SaaS providers. Even the National Security Agency was shown to be vulnerable.

License 20

License Nonprofit Mobile Integration 20