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Craft the Perfect Tagline for Your Organization

NonProfit Hub

Those answers are the first steps toward tags like, “Because the Earth needs a good lawyer,” from Earth Justice and “ Helping victims become children again,” which illustrates the impact of the Memphis Child Advocacy Center. What separates you from competitors? Make people think—but not too much.

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New on SSIR: Effects of Joining the Conversation

Amy Sample Ward

The Hatcher Group , a Maryland-based public affairs and communications firm, released a great report this past Fall called New Media & Social Change: How Nonprofits are Using Web-based Technologies to Reach Their Goals (PDF). Tags: issues otherblogs socialmedia adoption conversation report research social media ssir.

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On Frogloop's Radar

Care2

How Can Progressive Activist Groups Become More Successful? As part of the study they are inviting people who work in community organizing and progressive activist groups to participate in an online survey and an optional follow-up phone interview. Where: United Methodist Building, 100 Maryland Ave, NE, Washington, D.C.

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Game Friday: I Feel. Connected?

Museum 2.0

I'd love to see this in a museum with Jeff Han's touch technology--the thoughts and feelings of all kinds of visitors, grouped in all kinds of ways. The college student in Maryland feels ambivalent. Making all this data accessible--and growable--can enable the next group of people to take it to the next level.

Game 20
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Notes on Structure Lab: Legal and Financial Models for Social Entrepeneurship

Museum 2.0

The cards were tagged with various legal structures, so that, for example, you knew that endowments only work for financing non-profits, stock options are only applicable to corporations, and so on. Tags: business models. One of the governance ideas I liked most (and thought could easily extend to non-profits) is a Stewards Council.

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Who Created the Exhibitions that Changed Your Life?

Museum 2.0

In particular, Fred Wilson's Mining the Museum at the Maryland Historical Society was lauded as a transformative experience--both for visitors and for museum practitioners. Is this an example of Kathy Sierra's observation that groups of people can only create a watered-down, muddled shadow of what an individual can envision?

Life 20
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Guest Post by Michael Hoffman: Viral Video for Nonprofits - A Rethinking

Beth's Blog: How Nonprofits Can Use Social Media

All of us should envy the animal welfare groups, because they have the unfair advantage of cute furry creatures.). One of our biggest viral video hits was this video for the Maryland State Teachers Association. Tags: vlog. YouTube views do not translate into website traffic. The average video length on YouTube is about 1.5

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