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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? But what Google Analytics — and GA4 in particular — brings to the table is an extra layer of information. You’ll be pulling in rich data in no time!

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How to Improve Donor Retention

Allegiance Group

Donor retention is the second-highest concern for nonprofits, according to the 2022 CCS Philanthropy Pulse survey. What is donor retention? Donor retention measures how many donors continue to give to your organization. Understanding what may have encouraged the first and subsequent donations is key to understanding retention.

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How to Boost Online Donor Retention

NonProfit Hub

Your nonprofit’s donor retention rate is the percentage of donors who give from year to year, or over any other specific time period. With concrete retention strategies, you can make the most of increases in new donors. Here are the essentials to keep in mind when building or updating your nonprofit’s donor retention strategy.

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Retention and engagement: the importance of investing in content personalization

fusionSpan

It’s true that there are powerful, complex and expensive personalization tools out there, like Optimizely and Google Optimize. Associations are always looking for ways to boost retention and membership engagement, and content personalization can be critical to that. But diving in at the deep end isn’t the only way to get involved.

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ASAE Annual 2023: Trending topics and insights for your association

Nimble AMS

This year, digital wallets, like Apple Pay or Google Pay, showed up in a major way. Nimble AMS accepts Apple Pay and Google Pay so your association can offer even more payment options to your members. Boost member retention with Nimble AMS’ powerful AI by identifying at-risk members and intervening to increase membership renewal.

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Can Google Ad Grants Help Your Nonprofit Find New Supporters for Free?

Qgiv

It’s not news that the Google Ad Grants program provides $10,000 per month of free advertising for nonprofits. What can success with Google Ad Grants look like? Can you get into the Google Ad Grants program? 2 Strategies to Get Amazing Results from Google Ad Grants. The program has been in existence 2003.

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6 Tips on How to Use Social Media to Acquire New Donor Prospects

Nonprofit Tech for Good

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. She provides proven fundraising strategies, tactics, and tools including coaching, training, and content for fundraising success.