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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

Increasingly, emails are being filtered to the Promotions Tab in Gmail or to spam folders in Outlook. To add pop-ups to your website, consider using Mailmunch or OptinMonster. 5) 41% of nonprofits worldwide send email newsletters to their supporters and donors monthly. 28% quarterly, 18% twice monthly, 10% weekly, 2% weekly, and 1% daily.

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Know Your Audience: How to Use Google Analytics With Your WordPress Site

Byte Technology

If you already have a gmail account use it to sign in. If you don’t have a gmail account, create one first. Keep in mind that it will take up to a full day for the program to provide you with good feedback and stats, but when you start seeing it have fun and explore. And here’s how to do just that.

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Exact Target’s 50 Emailing Tips and Stats for 2014 Reduced to Three Key Takeaways

Connection Cafe

That’s why I took Exact Target’s fantastic list of 50 Email Marketing Tips and Stats for 2014 and boiled it down to three key takeaways for nonprofits. For example, panicking over the changes to Gmail Tabs is a moot point if your organization’s emails aren’t optimized for mobile. More on that here from Scott Gilman).

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What’s Dark Mode?

M+R

Gmail offers a similar dark theme to Android users, but doesn’t provide a means for tracking how many people use it. Still, based on the iPhone stats, it’s probably safe to guess it’s around 1 in 3.). For Gmail, that’s all you can do—-Google has not announced plans to support any tags to control dark mode.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Set up your Google/Gmail Account and personal Google+ Profile. . The process to get your nonprofit started on Google+ depends upon whether you already have a Google/Gmail account for yourself or your nonprofit. When signing up for Google/Gmail, be sure to use a real first and last name. Powerful stats.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Set up your Google/Gmail Account and personal Google+ Profile. . The process to get your nonprofit started on Google+ depends upon whether you already have a Google/Gmail account for yourself or your nonprofit. When signing up for Google/Gmail, be sure to use a real first and last name. Powerful stats.

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Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

For organizational reasons, you could opt to use the Gmail e-mail account that you created for your nonprofit when setting up your Google account for all social media and mobile technology accounts. However, if you do opt to use your Gmail e-mail account, protect it fiercely. Show her the stats. Tell your boss that.