10 Email Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Here are two examples from the Best Friends Animal Society and the International Rescue Committee : 7.

Increasing Accessible Publishing Globally

Beneblog: Technology Meets Society

These are exciting times for everyone who’s been working to meet the accessibility imperative, as we are witnessing global movements that will increase accessible publishing and create new and better opportunities for people with disabilities. WBU is the global organization representing the estimated 285 million people worldwide with vision impairments. In my talk, I highlighted three global movements towards increasing accessible publishing.


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HOW TO: Tweet for an International Audience

Nonprofit Tech for Good

Obviously nonprofits that work internationally would be wise to tweet around the clock, but even nonprofits that limit their mission and services to their own country, province, state, city, or village should experiment with being a global twitizen. It’s also an incredibly fast Web browser, particularly on social sites and now accounts for 20% global market share.

International Museum Day 2020: Tips To Engage Supporters

Connection Cafe

Monday, May 18th is International Museum Day , the mission of which is to raise awareness of the fact that, “museums are an important means of cultural exchange, enrichment of cultures and development of mutual understanding, cooperation and peace among peoples.”.

Top 2021 Fundraising Strategies: Choosing Digital-First Options When It Comes to Fundraising and Marketing


Social upheaval, political unrest, a global pandemic, and climate crisis: These things affect nonprofit missions, constituents, and supporters. . You may think some are more management or marketing strategies. You can’t fundraise effectively without strong management and marketing.

Celebrating Women Leaders in the Arts & Cultural Sector for International Women’s Day 2020

Connection Cafe

We look to Aubrey as a leader in new audience development, member and donor engagement, marketing, and administration tactics. Arts & Cultural #IWD2020 International Women's Day

Breaking News on the Global Treaty from Kareem Dale

Beneblog: Technology Meets Society

The one incredibly newsworthy item was Kareem emailed me (during the meeting) a statement he drafted on the topic of the Global Treaty that was discussed in late May at the SCCR event at the World Intellectual Property Organization. We are committed to furthering international efforts to enhance the access to copyrighted materials. There are many issues affecting accessibility including available resources, technical considerations, practices and market considerations.

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Towards Global Access for the Print Disabled

Beneblog: Technology Meets Society

A Policy Update from an engineer, Jim Fruchterman of Benetech June 8, 2010 The international copyright negotiations in Geneva around a proposed Treaty for the Visually Impaired (“TVI”) have been steadily heating up. Right now, it’s not in great shape: • No global exception norm, but voluntary agreement by rightsholders (that’s today’s status quo), with model agreements that are terrible from the nonprofit/library side. residents with disabilities and globally.

The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

SOCIAL MEDIA MARKETING FOR NONPROFITS. Social Media Marketing Statistics. Social Media Marketing Strategies. That’s why we’ve taken the guesswork out of the equation by curating only the best strategic marketing resources for Facebook, Twitter, YouTube, Instagram, Snapchat, and Pinterest. Social Media Marketing Templates. Social Media Marketing Tools. SOCIAL MEDIA MARKETING STATISTICS. SOCIAL MEDIA MARKETING STRATEGIES.

5 Tips for Creating Impact with Omnichannel Marketing

Forum One

Whether they are browsing your website content on their desktop or scrolling through your social media posts on their mobile phone, it’s crucial to create continuity across all your marketing touchpoints. Establish an internal governance structure.

Upwardly Global: Bridging the Opportunity Gap for Skilled Immigrants

Tech Soup Blog

Upwardly Global, also known as "UpGlo," is working to combat this disparity. with training, support, and exposure to companies looking to hire internationally trained talent. Currently operating in Chicago, New York, the San Francisco Bay Area, and Silver Spring, Maryland, Upwardly Global also supports clients across the U.S. Meghan Lewit is Upwardly Global's senior associate for marketing communications. Over 1.8

The Future of Sustainable Business: Making the Global Goals Local Business

Connection Cafe

Last week I had the pleasure of attending the United Nations Global Compact Network USA Symposium in New York City. If you’re unfamiliar with UN Global Compact , I would encourage you to learn more as it’s a leading example of how the private sector, in collaboration with the social and public sectors, can be a driving force in achieving social change. First, closing the gender gap alone could add $28 trillion to the global GDP.

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Salesforce Employees & Tsofen Prepare Israel’s Arab Students for Jobs in Tech

Saleforce Nonprofit

In Tsofen’s mentorship program, Salesforce employees provide mentoring to Arab job candidates who prepare for the job market, and give them helpful tools, advice, and ongoing support towards successful integration in the high-tech workforce.

10 Nonprofit Marketing Experts’ Best Fundraising Strategies

NonProfit Hub

Marketing and fundraising at a nonprofit is tough. . But knowing which channels to tap, what your messaging should be, and how to diversify your marketing mix can be overwhelming. . A strong, content marketing strategy. A relevant, engaging content marketing strategy.

TSG2011: Field Report from Day Two of the TechSoup Global Contributors' Summit

Tech Soup Blog

This post was authored by Erica Lorraine Scheidt, Director of Marketing at TechSoup Global. I'm in Silicon Valley, joined by the partners that make up our international network , more than 60 individuals representing 35 capacity-building NGOs from around the world. It's day two of the TechSoup Global Contributors' Summit , and our partners are eager for this time with Akhtar Badshah, Jane Meseck, and the other members of Microsoft Citizenship team.

The 2019 Best Nonprofit Conferences Calendar


Marketing & Communications. Marketing & Communications / #DigiStratNY / @IEGroup. Marketing & Communications. The Agents of Change Summit’s vision is to establish the field of behavior change marketing as a catalyst for positive social change. This conference concentrates on emerging philanthropic markets (i.e., Association of Fundraising Philanthropy: International Fundraising Conference. Marketing & Communications. Marketing.

10NTC: Are Nonprofits the New International Correspondents?

Tech Soup Blog

We chatted about the sad decline in international newspaper correspondents , but Roger suggested that this downturn could open new possibilities for nonprofits. NGOs understand the issues in troubled areas as well as reporters do; we have the opportunity to market our sector as a trusted, impartial source for global reporting. Of course, to market ourselves as an impartial source, we need to be one.

Top reasons for using YouTube is a source of marketing for business 

Confessions of a Non-Profit Executive Director

Whether a person is running an industrial unit or small business, YouTube is the global platform for promotion. When a new product is launched in the market, then its marketing is essential for business growth. The marketing of the products will be easy for the business person.

EveryAction Acquires DonorTrends


Predictive Analytics Fundraising Product Fuels EveryAction’s Rise in Nonprofit Market. EveryAction clients include some of the largest and most successful organizations, including the National Audubon Society, Planned Parenthood Federation of America, and Covenant House International. Insight Partners is a leading global venture capital and private equity firm investing in high-growth technology and software companies that are driving transformative change in their industries.

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What TechSoup Global Thinks About the New FCC Net Neutrality Decision

Tech Soup Blog

” Additional Viewpoints From TechSoup Global Staff. Ariel Gilbert-Knight, Senior Content Manager, TechSoup Global and TechSoup for Libraries. This FCC ruling - while vague and opaque - paves the way for scenarios where you would need to trust both lawmakers and market players at an unhealthy level to protect your interest both as an individual and the social sector at large. Ginny Mies, Senior Content Curator, TechSoup Global and TechSoup for Libraries. The U.S.

2021 Cause Awareness & Giving Day Calendar for Nonprofits

Nonprofit Tech for Good

27: International Polar Bear Day — #PolarBearDay. 8: International Women’s Day — #IWD2021. 18: Global Recycling Day — #GlobalRecyclingDay. 21: International Day for the Elimination of Racial Discrimination — #EndRacismDay. 24: International Sculpture Day — #ISDay.

How the Global Mobile Revolution is Transforming Philanthropy

Connection Cafe

In the late 1990s, I worked as a communications director for a small international development organization in San Francisco. We learned that website traffic was earned, not a given, and effective email marketing required advanced skills and forward thinking. Today, the vast majority of nonprofits have websites, use email marketing, and accept online donations, but the irony is everything that we have learned over last 20 years needs to be revised and relearned.

Hints 31

Revitalizing Global Partnerships to Further the Sustainable Development Goals

Connection Cafe

On Monday, July 18, I attended the first ever Partnership Exchange at the UN headquarters to address just that—how we can revitalize and strengthen global partnerships in accordance with SDG #17: “ Strengthen the means of implementation and revitalize the global partnership for sustainable development. When cross-sector partners collaborate to solve global issues, their unique capabilities are leveraged together as one robust force.

Goal 31

Using Social Media Internationally: How Not To Get Lost in Translation

Beth Kanter

Here’s some good tips when your network is global. How to Approach Social Media Internationally Guest Post By Christian Arno. Does that mean your social media is international? Just because you can translate a Facebook status update from English into Cantonese using a Google tool doesn’t mean that you should, nor is it an effective part of an international social media strategy. The first step in marketing is to understand your audience.

Unlocking Data for Philanthropy: Notes from Global Philanthropy Forum Session

Beth Kanter

I was honored to be invited to cover this year’s Global Philanthropy Forum , a community of donors and social investors committed to international causes. ” with Jacob Harold , Guidestar; Robert Kirkpatrick , UN Global Pulse; Mayur Patel , Knight Foundation. Darin McKeever from the Bill and Melinda Gates Foundation (and Markets For Good ) was the moderator. Global Pulse @rgkirkpatrick.

Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI). Another one we’ve come to love is the Global Benchmark Report on Membership Performance from AMS provider Advanced Solutions International (ASI).

BRIDGE to Somewhere: A Conversation with GlobalGiving, GuideStar, the Foundation Center, and TechSoup Global

Tech Soup Blog

The Basic Registry of Identified Global Entities (BRIDGE) is a new collaborative project that aims to revolutionize information sharing, in order to better understand the flows of philanthropic dollars and enhance transparency and effectiveness in the global social sector. This is a cross-post of an article originally published on the Markets for Good Blog. We’re building a consistent and global way to link everything together.

The BRIDGE Is Open! New Lookup Tool Distinguishes Global Social Sector Entities

Tech Soup Blog

This is the problem that Foundation Center, GlobalGiving, GuideStar, and TechSoup have set out to solve by creating BRIDGE (Basic Registry of Identified Global Entities). The BRIDGE project aims to revolutionize information sharing in order to better understand and track the flows of philanthropic dollars and thereby enhance transparency and effectiveness in the global social sector. Most of us take it for granted that the U.S.

Great reads from around the web on March 30th

Amy Sample Ward

" Sharing photos online – a decision matrix for non-profit organizations : Social Media 4 Good – "Many non-profits, NGOs and International Organizations are of two minds when it comes to sharing photos on the internet. " 2012 Top 100 Best NGOs by The Global Journal | The Global Journal – "The Global Journal is proud to announce the release of its inaugural ‘Top 100 Best NGOs’ list.

Meet Donna Callejon, Chief Operating Officer of Global Giving

Beth's Blog: How Nonprofits Can Use Social Media

Donna Callejon with kids in village in Guatemala - the houses, latrines, etc are being built partly with Global Giving support. This week, as BlogHer , launched a special campaign with GlobalGiving to raise money for lifesaving programs for women around the world, here is an interview with Donna Callejon who is the Chief Operating Officer of Global Giving. Tell me about you - how did you end up working in global philanthropy? What is your job at Global Giving?

Interview with My Dad, Tom Aageson, Co-Founder, Global Center for Cultural Entrepreneurship

Have Fun - Do Good

We want to give people an opportunity to really develop, innovate, and preserve their own culture." -- Tom Aageson, co-founder, Global Center for Cultural Entrepreneurship A week, or so ago I interviewed my Dad, Tom Aageson, for a special Father's Day show on the Big Vision Podcast. My dad is the co-founder of the Global Center for Cultural Entrepreneurship. He is also the co-founder of the International Folk Art Market. We really created a market for that.

Father's Day Show: My Dad, Tom Aageson, Co-Founder, Global Center for Cultural Entrepreneurship

Have Fun - Do Good

Tom Aageson, the co-Founder of the Global Center for Cultural Entrepreneurship. In addition to being the co-Founder of the Global Center, he is also the Executive Director of the Museum of New Mexico Foundation. Since moving to Santa Fe, he has developed New Mexico Creates , an economic development initiative that creates market links for New Mexico artists and artisans. He is also the co-Founder of the Santa Fe International Folk Art Market.

What is Information Architecture? The Un-Flashy Key to Nonprofit Website Success


Some examples: Your organization works globally and thanks to a recent grant, you’re able to offer services in a new country. Keep in mind the principles of findability (for your constituents) and scalability (for your internal team) as you iterate.

The Nonprofit Event Debate: Virtual, In-Person, or Hybrid Fundraising Model?


Nonprofits who host virtual events through an online fundraising tool experience: Broad participation on a global scale with low overhead costs. 13 Virtual Event Takeaways From 4 Marketing Professionals. Physical swag and handouts that serve as marketing well after the event.

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Connecting Sister Circles: Peace X Peace Global Network

Have Fun - Do Good

Black Elk, Oglala Sioux Last month, the ePhilanthropy Foundation named Peace x Peace the 2007 Best Community Building/Volunteerism and/or Activism Campaign as part of its 2007 International ePhilanthropy Awards. Established in 2002, Peace x Peace's Global Network connects women's groups (Circles) across the globe to foster understanding and support actions that creates peace. The Power of the World always works in circles, and everything tries to be round.

A Guide to bbcon 2021 Virtual for Nonprofits


and globally, including those who work in development, membership, finance, marketing, executive leadership and more. Beth is an internationally recognized thought leader in digital transformation and wellbeing in the nonprofit workplace.

Inventor of the World Wide Web Launches International Foundation | Beaconfire Wire

Allegiance Group

The Web Foundation will focus its programs around research, technology and social development, with a particular emphasis on global collaboration and outreach to underserved populations. Skip to content Clients Services Portfolio About Us Contact Blog Home > Blog Recent Posts 07/16/2010: The Wisdom of the Old Spice Man 07/12/2010: Is your online campaign going to succeed?

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

Skip to Navigation Careers News Client login About Us Services Our Work Blogs Events Contact Us Home › Blogs › Influence Social Networking and #AIDS2010 Suzanne Rainey in Influence 15 Jul 2010 There’s a flurry of action this week as we await the start of the XVIII International AIDS Conference (#AIDS2010) in Vienna, Austria, next week.

The 2016 - 2017 Best Nonprofit Conferences Calendar


Marketing & Communications. The Digital Media and Learning Conference is meant to be an inclusive, international and annual gathering of scholars and practitioners in the field, focused on fostering interdisciplinary and participatory dialogue and linking theory, empirical study, policy, and practice. Marketing & Communications / #2016DML / @dmlconference. Marketing & Communications. Marketing & Communications / #affectconf / @AffectConf.

5 Ways Neuroscience Helps Your Nonprofit Understand Donor Behavior


During similar global crises, humanity responded with generosity, donating money or time to help others. Emotionraising considers evidence and research from neuroscience, behavioral economics, and marketing and fundraising. Fundraising Marketing Program Management & Strategy

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U.S. companies support COVID-19 relief in Indonesia, Southeast Asia


The Global Task Force on Pandemic Response — a public-private partnership of major U.S. Indonesia now accounts for approximately one in five fatalities globally as it struggles with shortages of oxygen and hospital capacity. Global?Task

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

Skip to Navigation Careers News Client login About Us Services Our Work Blogs Events Contact Us Home › Blogs › Influence Social Networking and #AIDS2010 Suzanne Rainey in Influence 15 Jul 2010 There’s a flurry of action this week as we await the start of the XVIII International AIDS Conference (#AIDS2010) in Vienna, Austria, next week.

How Nonprofits Can Steward Corporate Donors on Social Media

Nonprofit Tech for Good

They can make a huge impact as they provide significant support across areas including grantmaking, employee engagement and cause marketing. Read on to learn how Feeding America and The Global FoodBanking Network have recently stewarded their corporate donors on social media.