6 Generations of Giving: Who Gives the Most and How They Prefer to Give
Nonprofit Tech for Good
AUGUST 4, 2023
Their average individual gifts are the highest among all generations, so securing even one donation from a member of these generations is a huge win. Baby Boomers are also more likely to engage in offline giving, such as writing checks or attending fundraising events. Lead in annual volunteer hours served.++ organizations** 25.9%
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