sgEngage

NOVEMBER 19, 2023

Planned giving, often called” legacy giving,” is the process by which a donor or prospective contributor produces a financial or estate plan to donate something of value to an organization at a later time. Planned giving bequests account for nearly 10% of charitable giving revenue.

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Neon CRM

SEPTEMBER 29, 2023

With 12% of all gifts made during the last few days of the year , fundraising emails are a powerful tool to encourage year-end generosity among your donors. But how many year-end giving emails should you send? Second, segment your year-end giving emails to personalize each message you’ll be crafting. It’s crunch time.

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Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Even as overall giving slumps, this increase is significant because it means that more organizations are receiving reliable funding on a monthly basis. Understand donors’ giving behaviors.

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Bloomerang

JULY 10, 2023

When asking for a legacy gift from a donor to your nonprofit, it’s important to approach the conversation with sensitivity and professionalism. Look for donors who have a history of regular giving, long-term involvement, or a personal connection to your mission. Here are ten practical steps to help you navigate the process: 1.

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Nonprofit Tech for Good

AUGUST 6, 2023

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. Matching Gifts: Matching gift opportunities can reinforce the importance of a donor’s immediate support and makes them feel like their contribution is more significant.

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Neon CRM

MAY 22, 2023

By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. The same is true for matching gift emails⁠. In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate !

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sgEngage

JANUARY 17, 2023

Stepping into 2023, organizations and their donors are likely going to navigate a recession together­–impacting giving and the philanthropic landscape. With an informed development plan, there is no reason that 2023 can’t be your best fundraising year to date and a prime year for major giving. Goals may be dollar-based—e.g.,

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Candid

AUGUST 11, 2022

We’re here to help you crack into the corporate giving options available to you. . between 2020 and 2021 according to Giving USA. . Given this strong growth in giving by corporations, now may be the time to build a corporate giving program at your organization. . What types of support do corporations give? .

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sgEngage

APRIL 19, 2023

One often-overlooked opportunity, however, is workplace giving⁠—a form of corporate philanthropy where companies give to and encourage their employees to support organizations like yours. Still, it can be challenging to navigate the complexities of workplace giving without a solid foundation of knowledge on the topic.

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Get Fully Funded

DECEMBER 14, 2021

With Giving Tuesday in the rear view, it’s tempting to forgo a year-end giving campaign and coast to the end of the year, catching up on work and enjoying the holidays. A year-end giving campaign is your chance to win over donors when they are in a giving frame of mind. No one cares. Create a feel-good blitz.

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Bloomerang

JULY 5, 2023

The explosion of activity is mind-numbing — venture capitalists have been throwing money at AI start-ups, investing over $11 billion in May alone, according to data firm PitchBook , an increase of 86% over the same month last year. It doesn’t have feelings, and can’t cry, smile, laugh, or give a donor a hug.

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Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. You make the brain connection when you give them the data they need for their records.

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Top Nonprofits

OCTOBER 27, 2021

Why Monthly Giving is Easy! By Erica Waasdorp, President, A Direct Solution and author of Monthly Giving. The Sleeping Giant and NEW: Monthly Giving Made Easy. Mind you, she had only heard me speak once before with a different monthly giving focus. You really do not need to have any elaborate gifts.

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sgEngage

APRIL 20, 2021

The average recurring donor gives an astounding 42% more per year than one-time donors. When implemented effectively, recurring gifts have the potential to increase supporter engagement and multiply your earnings. So how can you best share this valuable giving opportunity? Actively promote your recurring gift program.

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The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? The secret lies in mastering donor retention and recurring gifts.

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Bloomerang

OCTOBER 13, 2021

To make the most of this end-of-year giving season , I recommend taking the time to do a simple and inexpensive task that will inspire donors to be even more generous: calling them. . Here’s a scenario showing how calling a donor can inspire them to make an end-of-year gift. . Stewarding donors and calling to ask for end-of-year gifts.

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Nonprofit Tech for Good

MAY 16, 2021

By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Mention the donor’s past involvement with your organization and the impact their previous gifts have made.

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sgEngage

MARCH 8, 2022

Giving Days are time-sensitive fundraising events aimed at rallying communities to maximize engagement and donations to your institution and so much goes into running a successful one. Knowing the potential pitfalls and ultimate goals of your event makes a huge difference. Keep your Giving Day top-of-mind year-round.

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EveryAction

JANUARY 25, 2023

To kick off 2023, we asked our partners, what are some new habits nonprofit practitioners should build with their donors, volunteers, and other supporters to help them meet their long-term organizational goals? It is not enough to simply send a tax receipt with a form letter when you receive a gift. Here’s what they said.

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Allegiance Group

JANUARY 18, 2023

Corporate matching gift initiatives are among the most impactful philanthropic programs offered by thousands of companies across the globe. Matching gifts bring with them the obvious benefit of increased corporate philanthropy revenue. So why not utilize strategic matching gift initiatives to further aid you in reaching your goals?

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Greater Giving

OCTOBER 13, 2022

There’s a science to why donors give. But when donors are deciding whether or not to give , they’re not just thinking about the amount—they’re also considering WHY they should give in the first place. Your donor’s decision to give is composed of three elements: beliefs, emotions, and habits.

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Bloomerang

SEPTEMBER 27, 2021

If you’ve heard about Giving Tuesday , you likely know that it presents a huge opportunity for nonprofits to raise a lot of money during one 24-hour period. In 2021, Giving Tuesday falls on Tuesday, November 30. If you’re wondering how you can prepare for success, keep reading for a sample Giving Tuesday timeline. .

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Bloomerang

MAY 8, 2021

Today’s question comes from a fundraiser who needs advice on how to deal with a potential legacy gift that has conditions attached. . Dear Looking for a Way Forward, Whenever a donor approaches you regarding a gift with conditions, you must ask yourself whether the benefit outweighs the cost. — Looking for a Way Forward.

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Get Fully Funded

APRIL 4, 2024

Individual giving declined in 2022 , and 70% of nonprofits expect giving to continue to decrease or remain flat. Offer suggested giving amounts. For example, you can create groups based on supporters’ giving habits, such as donation recency, type, amount, frequency, and reason for donating. Enable recurring donations.

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Qgiv

JUNE 1, 2022

Every nonprofit wants to land a “whale,” a donor that gives huge amounts to your cause. But while major donors are important , they’re fewer in number than potential donors willing to give smaller amounts over time. Small gifts can not only grow your donor base but also appeal to younger audiences and potential recurring donors.

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Kindful

SEPTEMBER 1, 2021

If you work for a nonprofit organization, you’ve likely heard that Giving Tuesday is one of the most important days of the year. Giving Tuesday Campaigns & Ideas. There are several ways you can participate in Giving Tuesday. Giving Tuesday Campaigns & Ideas. 4 Giving Tuesday Campaign Ideas For Your Nonprofit.

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Nonprofit Tech for Good

OCTOBER 1, 2020

Chances are, you’ve already made a good one with your donor because they’ve made their first gift to your organization. To use a drip-email campaign, determine what your end goal is, or your call to action. To use a drip-email campaign, determine what your end goal is, or your call to action. Examples: Make a second gift.

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Retention Donor Gift Rate 341

Kindful

OCTOBER 28, 2021

Some people love setting goals. The thing I love about it is that I know I’m getting closer to my goals even when I don’t achieve them. Today I want to talk about the goals you have for your nonprofit, specifically your goals around acquisition. And isn’t that the, dare I say it, goal? .

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Get Fully Funded

NOVEMBER 2, 2021

This valuable piece of online real estate is where the donor goes to take action and give your organization money. If it’s done well, you’ll get a gift. And that strong connection is what motivates people to give. They want to give to support the cause. Give the priceless gift of education .

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Giving Design People Fundraising 119

EveryAction

JULY 12, 2023

updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns. Say everyone’s sitting at home on the couch, and the holiday movie you watch together every year is playing.

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Channel Work Fundraising Movie 224

Bloomerang

MAY 8, 2021

Today’s question comes from a fundraiser who needs advice on how to deal with a potential legacy gift that has conditions attached. . Dear Looking for a Way Forward, Whenever a donor approaches you regarding a gift with conditions, you must ask yourself whether the benefit outweighs the cost. — Looking for a Way Forward.

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Gift Proposal Law Charity 86

Nonprofit Tech for Good

APRIL 3, 2022

It is tempting to allow board members to skip fundraising, but this useful list is designed to give board members a wide range of tasks they can choose from to support the financial growth of your organization, and only a few involve directly asking for money. Give in-kind support to the organization in a way that actually helps.

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Nonprofit Tech for Good

JANUARY 16, 2022

When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences. Monthly giving. Giving Tuesday. Winter 2022. Autumn 2022.

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Classy

MAY 31, 2021

Recurring gifts provide your nonprofit with consistent revenue during uncertain economic times and build lasting relationships with donors. Your organization, then, needs to decide which type of recurring giving program or strategy is best tailored for your community and would incentivize these recurring donations. .

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Nonprofit Tech for Good

JANUARY 24, 2021

You may find that there are other organizations seeking to achieve similar goals that you can tackle together or connections they can introduce you to. 6) Secure matching gifts for your next fundraising campaign. Pro Tip: The easier it is to request a matching gift, the more likely your donor will follow through with asking for one.

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Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. And we’re going to give you those tips today. Everybody cares about Giving Tuesday, right?

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sgEngage

MARCH 8, 2023

Library Giving Day is an international one-day fundraising event that could significantly boost your library’s fundraising potential. How can you plan a more successful Library Giving Day? In 2022 alone, Library Giving Day reported 12,168 total donations adding up to $1.6 million, with an average gift of $134.

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