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Generations of Generosity: Decoding the Giving Patterns from Boomers to Zoomers – Insights from the 2023 CauseVox Giving Study

CauseVox

Dive into our 2023 CauseVox Giving Study to unveil the distinct giving behaviors of different generations and the habits of high-earning donors. In this free download you’ll gain insights into: Generational Giving Gaps : How does Gen Z’s giving behavior stack against the tried and true habits of Boomers?

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How can nonprofits successfully engage the next generation of donors?

ASU Lodestar Center

Illustration generated by DALL·E. The sustainability of the nonprofit sector relies on cultivating the next generation of donors. Begin by asking what part of an organization’s mission is most appealing to younger generations. posted by Emily Santeler Fall 2021 Alumna, ASU Master of Nonprofit Leadership and Management.

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5 Fundraising Trends to Watch for in 2024

Nonprofit Tech for Good

Leverage the power of storytelling to add extra personal detail to your supporters’ donations and foster a deeper bond with your sustaining level donors. In 2024, fundraisers should prepare to welcome the rise of influencers, celebrities, and Gen Z donors! Local celebrities can increase awareness of an organization tremendously.

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Show real humans talking to the camera through videos and storytelling. Collaborate with partners and influencers. Create content that resembles the feeling of someone making eye contact with you in a crowded room. Say their name. Use more “you” and less “we.” Don’t fake it. Be genuine in your interactions.

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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos. For example, our preference for video content rings true.

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Putting Our Humanity Back at the Center of Engagement

sgEngage

A connected throughline of our shared humanity With that in mind, as I reflect on the influences, changes, and overall trends we have seen in employee engagement, philanthropy, and CSR in 2023, and those that are to come in 2024, I cannot help but be struck by the notion that it is not about specific trends or actions.

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How Nonprofits Can Engage an Audience Through Storytelling

ASU Lodestar Center

Storytelling is a strategic tool that has been used since the beginning of humanity to transmit a meaningful message to others. Telling a good story can influence the mindset of the audience, and this explains why a lot of businesses today are using this tool to market their brands to their potential customers. Know Your Goals.