Whole Whale

APRIL 5, 2024

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc.

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Library Influence Demographics Nonprofit 104

Nonprofit Tech for Good

JANUARY 19, 2024

Human-Centered SEO for Nonprofits in 2024 Good (optimized) content has a better chance of working for you and getting your nonprofit found online. Tailor content to your audience: For instance, Eventgroove enables nonprofits to easily run online raffles. In 2024, it’ll be even more about providing actual value to the reader.

Action 279

Action Practice Tips Seattle 279

The Modern Nonprofit

AUGUST 8, 2023

Estimated Reading Time: 4 minutes Inspire a New Generation of Donors: Text-to-Give for Nonprofits Shh, can you hear that? Disaster Relief Efforts In times of natural disasters or emergencies, nonprofits can quickly rally support using text-to-give as a rapid response tool for gathering donations.

Generation 52

Generation Donor Giving Nonprofit 52

CauseVox

AUGUST 31, 2023

Dive into our 2023 CauseVox Giving Study to unveil the distinct giving behaviors of different generations and the habits of high-earning donors. In this free download you’ll gain insights into: Generational Giving Gaps : How does Gen Z’s giving behavior stack against the tried and true habits of Boomers? Download Your Copy:

Generation 68

Generation Studies Giving Demographics 68

Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. December is an important month for nonprofit fundraisers. Subscription style spending is also the norm for many consumers.

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Trend Fundraising Digital Celebrate 320

NonProfit Hub

JUNE 20, 2019

Influencer marketing —spreading the word about one’s product through social media influencers—has become big business in recent years. Research suggests that up to 87 percent of shoppers nowadays were inspired by an influencer to make a purchase—and experts believe the influencer industry could be a $10 billion business by 2020.

Influence 66

Influence Marketing Nonprofit Script 66

Nonprofit Tech for Good

JUNE 26, 2017

Youth belonging to Generation Z were born in and after 1998. As future volunteers and donors, more than any generation previous they will want proof that their time and money is well spent. That said, here are 21 stats about Gen Z that nonprofits need to know about: Gen Z is expected to reach 2.6 Nonprofit Hub].

YouTube 277

YouTube Social Media United States Global 277

Nonprofit Tech for Good

FEBRUARY 17, 2022

Focusing on experience leads to higher survey scores, more supporters inviting a friend or sharing on social media, greater reach, larger results, and most importantly, more impact generated. Team up with local tv, radio, and print media partners, popular blogs, and social media influencers that reach and represent your target audiences.

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Tips Fundraising Management Cancer 349

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits. LinkedIn Pages.

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Linkedin Practice Social Media Sponsor 363

Nonprofit Tech for Good

MARCH 11, 2022

The Digital-First Peer-to-Peer Fundraising Study found that peer-to-peer increased revenue by 30% in 2021 vs. 2020, nearly 9x the increase in revenue generated by physical and hybrid fundraising efforts. It creates a personal, meaningful introduction of your cause and nonprofit to new donors. What is Peer-to-Peer Fundraising?

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Fundraising Cancer Raise Nonprofit 331

Get Fully Funded

NOVEMBER 6, 2023

Create a robust nonprofit marketing plan. The best way to establish a track record of event success is to use a standardized nonprofit marketing plan for events. Get nonprofit influencers on board. Still, you can take your efforts to the next level by leveraging popular nonprofit personalities, also known as influencers.

Marketing 52

Marketing Strategy Influence Social Media 52

Get Fully Funded

NOVEMBER 2, 2023

Create a robust nonprofit marketing plan. The best way to establish a track record of event success is to use a standardized nonprofit marketing plan for events. Get nonprofit influencers on board. Still, you can take your efforts to the next level by leveraging popular nonprofit personalities, also known as influencers.

Marketing 52

Marketing Strategy Influence Social Media 52

NetWits

APRIL 4, 2012

With a new concept called Social Scoring, we now have a way to indentify and categorize the social media constituents in our databases by their reach or influence across their networks. Key Influencers are one of those “super social” people who you want to know. Key Influencers champion your cause. Four Social Media Types.

Social Media 180

Social Media Influence Goal Media 180

Nonprofit Tech for Good

SEPTEMBER 27, 2020

With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday.

Social Media 362

Social Media Campaign Childhood Media 362

ASU Lodestar Center

JULY 5, 2017

Many nonprofit organizations rely on individual giving as a primary source of income to carry out their missions. The act of charitable giving is here to stay, but the nature of giving is constantly evolving with generations. Sustainable growth in the nonprofit sector relies on effective donor engagement, stewardship and retention.

Generation 63

Generation Donor Arizona United States 63

M+R

APRIL 24, 2024

This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. The social media landscape is changing quickly.

Benchmark 52

Benchmark Studies Ireland Metrics 52

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. Prefers to discover and engage with nonprofits via social media , particularly TikTok, YouTube, and Instagram. Here are the top takeaways.

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Advice Social Media Media Meme 98

EveryAction

MAY 30, 2023

Mobile messaging is a growing channel for nonprofit communications— M+R’s Benchmarks for the year 2022 found that nonprofits sent an average of 21 text messages per subscriber per year, which was a 28% increase in volume from 2021. Petitions Looking for an easy way to get people in the door for advocacy work?

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Virtual Advocacy Channel Mobile 163

Bloomerang

OCTOBER 30, 2023

In the realm of human services nonprofits , evolving to meet the needs of those served means also adapting to the changing dynamics of donor behavior. The rise of Millennials and Generation Z as donors—who not only are generously contributing but also are driving a shift towards modern payment methods. A bright future awaits.

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Service Paypal Donor Method 93

Candid

NOVEMBER 8, 2022

Does a nonprofit’s mission statement influence its fundraising efforts? New research conducted using data from Candid suggests that understanding this relationship can boost your nonprofit’s fundraising success. An effective nonprofit mission statement draws supporters and donors to an organization.

Donation 137

Donation Language Homeless Statistics 137

Nonprofit Tech for Good

MAY 13, 2022

How each traffic source is influencing sign ups for your peer-to-peer campaign. Your own UTM generator. Just fill in the blanks and generate one. In other words, it’s how you know: Where each donor or donation is coming from. How many donations each marketing initiative is getting you. But you don’t have to (big yay).

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Donor Track Campaign Facebook 305

Qgiv

APRIL 26, 2022

As a fundraising professional, do you ever wonder what’s coming next in the nonprofit industry? We’ve put together ten new nonprofit trends that show where the future of fundraising is heading. Read on to learn how you can make the most of this fundraising year by taking advantage of these nonprofit trends. New to fundraising?

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Trend Camtasia Nonprofit Video 96

sgEngage

NOVEMBER 2, 2023

Generate honest feedback loops on what’s working well while also surfacing those practices that no longer serve your efforts. There are many levers of change we can access to more fully support nonprofits—if we reject a mindset of scarcity and embrace abundance. A primary lever of change is grantmaking.

Philanthropy 80

Philanthropy Influence Grant Practice 80

EveryAction

AUGUST 29, 2023

Let’s imagine a familiar scenario: the end of your nonprofit organization’s current fundraising campaign is approaching. Given these high stakes, nonprofits want to drive donations as efficiently as possible. Here’s how—and why—nonprofits should move from legacy systems to data-driven decision-making.

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Data Gift Giving Children 214

Bloomerang

AUGUST 29, 2022

At the start of my career, “advertising” was a dirty word in the nonprofit sector—as was “ marketing.” We’ve come to realize that just like for-profit brands, nonprofits are businesses that need to spend money to make money online. So… how does a nonprofit advertise successfully? . Luckily, a lot has changed.

Digital 119

Digital Program Tips Nonprofit 119

Media Cause

SEPTEMBER 1, 2022

Social media is a leading source for both finding information on and donating to nonprofits—being active on social media is no longer optional for nonprofits but essential. . Our social media team stays on top of the latest trends and changes to the platforms to help nonprofits build strategies to reach supporters on social media.

Social Media 52

Social Media Trend Media Social 52

Candid

JANUARY 11, 2023

As we enter 2023, we’ve compiled a list of nonprofit books from Candid’s free digital library that can help inspire your nonprofit’s New Year’s resolutions. When it comes to boosting funding for your nonprofit, there are multiple paths that can lead you to your desired destination. The New Year is a time for new beginnings.

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eBook Culture Nonprofit Skills 111

NetWits

JUNE 29, 2012

Download the Nonprofit Social Media Influencer Whitepaper for recommendations on how to best connect with, empower, and involve your social media supporters. Understanding your supporters and key influencers can be a challenging task. Their posts are widely read and shared by more people than posts generated by any other group.

Social Media 264

Social Media Media Influence Social 264

Saleforce Nonprofit

MARCH 14, 2022

Many charities and nonprofits struggle to connect and build relationships with younger donors. Millennials and Gen Z live online — but not in their email inbox, like older generations do. This is particularly true for younger generations. For more nonprofit insights, download our Nonprofit Trends Report.

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Demonstration Ukraine Nonprofit United States 98

NonProfit Hub

APRIL 20, 2018

When you launch a nonprofit, its beneficiaries claim your attention, and rightly so. You can even offer to meet with them face to face to share the story of your nonprofit so they can gauge their interest and connect with you on more than a digital level. If they see a report about your nonprofit’s efforts, they could reach out to you.

Generation 54

Generation Media Press Influence 54

Media Cause

JANUARY 18, 2022

2021 was full of new features across the most popular social platforms, including a heavy shift toward Instagram eCommerce, the cross-generational rise of TikTok, and the piqued interest in the audio social space. Influencer Marketing. of marketers are projected to make use of influencer marketing by 2022. alone, 72.5%

Social Media 52

Social Media Trend Media Social 52

Bloomerang

FEBRUARY 15, 2024

In the world of nonprofit fundraising, much of what is considered best practice is steeped in tradition, passed down through generations of fundraisers. It’s imperative for nonprofit fundraisers to prioritize evidence-based strategies that yield tangible results. Tip #2: Encourage all board members to give.

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Research Campaign Strategy Fundraising 93

The Modern Nonprofit

MARCH 2, 2021

Now is the time to ask: how can your nonprofit engage the millennial generation? Numbering roughly 80 million, they’re part of the largest generation in U.S. The millennial generation has a lot to offer and shares a deep commitment to building a better world. This is the generation that invented Facebook.

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Causes Support Volunteer Generation 124

Nonprofit Tech for Good

NOVEMBER 14, 2017

The urgency of a campaign occurring on a certain day inspires individuals to donate, but only if your nonprofit prepares in advance and creates an online campaign that taps into the impulsivity of cause awareness and giving day donors. Nonprofit Tech for Good: 2017 Cause Awareness & Giving Day Calendar.

Awareness 209

Awareness Causes Campaign Giving 209

ASU Lodestar Center

SEPTEMBER 13, 2022

Illustration generated by DALL·E. posted by Samantha Novak Fall 2021 Alumna, ASU Master of Nonprofit Leadership and Management. The nonprofit sector is not the first or last entity shifting through the issue of impactful diversity, inclusion and equity within its organizations. Board representation.

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Kansas City Impact Kansas United States 52

Media Cause

JANUARY 26, 2024

The monthly social trends report from Media Cause spotlights the biggest trends on social media each month, and spotlights how nonprofits and social good organizations can use social media effectively to reach and engage with their audience. I’m a huge fan of the nonprofit Experience Camps. Happy New Year, and welcome to 2024!

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Trend Social Social Media Influence 59

Nonprofit Tech for Good

NOVEMBER 8, 2018

8) Generational differences are lessening due to technological advances. Millennials, Gen Xers, and Baby Boomers all prefer to give online and digital communications significantly influence their giving. The report also examines the impact of gender, generation, ideology, religion, and donor size upon giving and volunteerism.

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South America Global Trend North America 265