Want to Boost New Donor Acquisition Online? Try Speed-Dating, Not Dinner and A Movie
JUNE 10, 2014
People’s friends are online : 50% of donors give because a friend asked them to, while only 22% give because the organization asked them to give, according to Blackbaud’s 2011 Peer-to-Peer Event Fundraising Consumer Survey. If you’re like most nonprofits, you reflect at the end of each year.