MCON13 Live Blog: Millennial Giving (Alia McKee, Sea Change Strategies and Justin Wheeler, LINK)
NTEN
JULY 18, 2013
To influence behavior, we need to understand behavior. The three takeaways from this session are: 1) to influence behavior you must understand it 2) values and emotion trump facts every day of the week 3) there are studies and tools that the scientific community is learning and creating that can help nonprofits make the world a better place.
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